{"title":"New In","description":"\u003cp data-start=\"23\" data-end=\"435\" class=\"\"\u003eBe the first to explore our \u003cem data-start=\"51\" data-end=\"59\"\u003eNew In\u003c\/em\u003e collection, where fresh styles and innovative designs meet exceptional quality. Curated with the latest trends and timeless elegance in mind, this collection showcases brand-new arrivals that are sure to elevate your space. From statement pieces to subtle accents, each item has been carefully selected for its craftsmanship, unique design, and ability to transform any room.\u003c\/p\u003e\n\u003cp data-start=\"437\" data-end=\"685\" class=\"\"\u003eWhether you’re updating your home with a contemporary flair or adding something special to your existing décor, our \u003cem data-start=\"553\" data-end=\"561\"\u003eNew In\u003c\/em\u003e collection offers something for every taste. Stay ahead of the curve and discover the perfect addition to your space today.\u003c\/p\u003e","products":[{"product_id":"goochy-grip","title":"Goochy Grip Rug Underlay - All Sizes","description":"\u003cdiv class=\"f-c-secondary\"\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eKeep your rugs securely in place with our \u003c\/span\u003e\u003cspan\u003eNon-Slip Rug Grip\u003c\/span\u003e\u003cspan\u003e, designed to prevent unwanted movement underfoot while protecting your floors from color transfer and damage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eMade from \u003c\/span\u003e\u003cspan\u003e100% polyester\u003c\/span\u003e\u003cspan\u003e, this durable and lightweight rug grip ensures your rugs lay flat and stable, reducing the risk of slips and trips. It also acts as a barrier to prevent color transfer from your rug to the floor, keeping your surfaces looking pristine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePerfect for use on hardwood, tile, laminate, and more, this rug grip is also \u003c\/span\u003e\u003cspan\u003esuitable for use with underfloor heating\u003c\/span\u003e\u003cspan\u003e, ensuring comfort and safety without compromising performance. Easily cut to size, it offers a customized fit for any rug in your home.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFor very large rugs, multiple pieces of underlay may be needed. Simply place them side by side—no taping required. The underlay can be easily trimmed to size with scissors. We recommend choosing a size of underlay slightly smaller than your rug, covering up to 70% of its surface area, as full corner-to-corner coverage is not necessary.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eMaterial:\u003c\/span\u003e\u003cspan\u003e 100% Polyester\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003ePrevents Rug Movement:\u003c\/span\u003e\u003cspan\u003e Keeps rugs firmly in place for added safety.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eProtects Floors:\u003c\/span\u003e\u003cspan\u003e Helps prevent color transfer and damage to flooring surfaces.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eUnderfloor Heating Compatible:\u003c\/span\u003e\u003cspan\u003e Safe for use with heated flooring systems.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eCustomizable Fit:\u003c\/span\u003e\u003cspan\u003e Easily cut to size for any rug shape or dimension.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eDurable and Lightweight:\u003c\/span\u003e\u003cspan\u003e Made from high-quality materials for long-lasting use.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eEasy Maintenance:\u003c\/span\u003e\u003cspan\u003e Simply hand wash or wipe clean as needed.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb id=\"docs-internal-guid-114ccc8b-7fff-22c2-c29d-488ab89c25a7\"\u003e\u003cspan\u003eEnjoy peace of mind, enhanced safety, and a polished look in any room with our \u003c\/span\u003e\u003cspan\u003eNon-Slip Rug Grip\u003c\/span\u003e\u003cspan\u003e – the perfect companion for your favorite rugs.\u003c\/span\u003e\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Underlay","offers":[{"title":"1.50m x 0.80m - QTY 1","offer_id":14845901406253,"sku":null,"price":18.0,"currency_code":"GBP","in_stock":true},{"title":"1.80m x 1.20m - QTY 1","offer_id":43349799305434,"sku":null,"price":25.0,"currency_code":"GBP","in_stock":true},{"title":"2.25m x 1.60m - QTY 1","offer_id":43349799338202,"sku":null,"price":42.0,"currency_code":"GBP","in_stock":true},{"title":"2.20m x 0.60m - QTY 1","offer_id":43349799370970,"sku":null,"price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/8.jpg?v=1745412560"},{"product_id":"cow-hide-light","title":"Cow Hide Light Rug","description":"\u003cp data-start=\"187\" data-end=\"469\" class=\"\"\u003eAdd bold character and organic texture to your space with our premium Cowhide Rugs — each one a unique work of nature. Sourced as a by-product of the farming industry, these hides are ethically and sustainably obtained, transforming natural materials into timeless home accents.\u003c\/p\u003e\n\u003cp data-start=\"471\" data-end=\"749\" class=\"\"\u003eNo two hides are alike. Each piece showcases its own individual pattern, markings, and tone variations — from warm caramels and deep chocolates to soft creams and striking black-and-white contrasts. These natural differences are what make every rug completely one-of-a-kind.\u003c\/p\u003e\n\u003cp data-start=\"751\" data-end=\"928\" class=\"\"\u003ePerfect for layering over carpets, anchoring furniture, or adding contrast to minimalist spaces, cowhide rugs bring a touch of rustic elegance and rugged beauty to any room.\u003c\/p\u003e\n\u003cp data-start=\"930\" data-end=\"1083\" class=\"\"\u003e\u003cstrong data-start=\"930\" data-end=\"946\"\u003ePlease note:\u003c\/strong\u003e As this is a natural product, \u003cstrong data-start=\"977\" data-end=\"1014\"\u003ecolour, shape, and size will vary\u003c\/strong\u003e slightly from piece to piece.\u003cbr data-start=\"1044\" data-end=\"1047\"\u003e\u003cstrong data-start=\"1047\" data-end=\"1068\"\u003eApproximate size:\u003c\/strong\u003e 230 x 160 cm\u003c\/p\u003e\n\u003cp data-start=\"1085\" data-end=\"1349\" class=\"\"\u003e\u003cstrong data-start=\"1085\" data-end=\"1098\"\u003eMaterial:\u003c\/strong\u003e 100% natural cowhide\u003cbr data-start=\"1119\" data-end=\"1122\"\u003e\u003cstrong data-start=\"1122\" data-end=\"1133\"\u003eOrigin:\u003c\/strong\u003e By-product of the farming industry\u003cbr data-start=\"1168\" data-end=\"1171\"\u003e\u003cstrong data-start=\"1171\" data-end=\"1182\"\u003eDesign:\u003c\/strong\u003e Each rug features a one-of-a-kind natural pattern and texture\u003cbr data-start=\"1244\" data-end=\"1247\"\u003e\u003cstrong data-start=\"1247\" data-end=\"1261\"\u003eIdeal For:\u003c\/strong\u003e Living rooms, reading nooks, bedrooms, offices, or as a statement under coffee tables\u003c\/p\u003e\n\u003cp data-start=\"1351\" data-end=\"1488\" class=\"\"\u003eCelebrate the beauty of individuality with a Cowhide Rug — a natural piece that brings authenticity, style, and story into your home.\u003c\/p\u003e","brand":"Luxury Rugs","offers":[{"title":"Light \/ 2.30m x 1.60m","offer_id":29625114492973,"sku":"COWHIDELIGHT230","price":289.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/Cow_Hide_Light.jpg?v=1564649219"},{"product_id":"cow-hide-stripe-natural","title":"Cow Hide Stripe Natural Rug","description":"\u003cp style=\"color: #000000; font-family: \u0026amp;quot; helvetica neue\u0026amp;quot;,helvetica,arial,sans-serif; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; line-height: 1.4; orphans: 2; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; margin: 0px 0px 1em 0px;\"\u003e\u003cspan\u003ePlease note, this is a natural product and there will be some colour and size variance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"color: #000000; font-family: \u0026amp;quot; helvetica neue\u0026amp;quot;,helvetica,arial,sans-serif; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; line-height: 1.4; orphans: 2; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; margin: 0px 0px 1em 0px;\"\u003eCare instructions: Vacuum regularly, using the nozzle and suction only. Rotating brushes may damage the fibres and the lifespan of your rug. Blot any spills with a clean, dry cloth. Do not rub. We do not recommend to use any harsh detergents. Natural fibres may shed. This will reduce over time, and shouldn’t affect your rug’s lifespan or performance.\u003c\/p\u003e\n\u003cp style=\"color: #000000; font-family: \u0026amp;quot; helvetica neue\u0026amp;quot;,helvetica,arial,sans-serif; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; line-height: 1.4; orphans: 2; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; margin: 0px 0px 1em 0px;\"\u003eWe recommend using a Goochy Grip. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/p\u003e\n\u003cp style=\"color: #000000; font-family: \u0026amp;quot; helvetica neue\u0026amp;quot;,helvetica,arial,sans-serif; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; line-height: 1.4; orphans: 2; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; margin: 0px 0px 1em 0px;\"\u003eSizes Available: 1.80X1.20M, 3.00X2.00M\u003c\/p\u003e\n\u003cp style=\"color: #000000; font-family: \u0026amp;quot; helvetica neue\u0026amp;quot;,helvetica,arial,sans-serif; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; line-height: 1.4; orphans: 2; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; margin: 0px 0px 1em 0px;\"\u003eMaterial: Natural Product with Felt Backing\u003c\/p\u003e\n\u003cp style=\"color: #000000; font-family: \u0026amp;quot; helvetica neue\u0026amp;quot;,helvetica,arial,sans-serif; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; line-height: 1.4; orphans: 2; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; margin: 0px 0px 1em 0px;\"\u003eRug Construction: Natural\u003c\/p\u003e\n\u003cp style=\"color: #000000; font-family: \u0026amp;quot; helvetica neue\u0026amp;quot;,helvetica,arial,sans-serif; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; line-height: 1.4; orphans: 2; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; margin: 0px 0px 1em 0px;\"\u003eCountry Of Origin: India\u003c\/p\u003e","brand":"Luxury Rugs","offers":[{"title":"Stripe Natural \/ 1.80m x 1.20m","offer_id":42620775825626,"sku":"COWHIDESTRIPENAT180","price":164.99,"currency_code":"GBP","in_stock":true},{"title":"Stripe Natural \/ 3.00m x 2.00m","offer_id":29625162694701,"sku":"COWHIDESTRIPENAT300","price":400.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/Cow_Tile_Stripe_Natural_2.jpg?v=1599855731"},{"product_id":"cow-hide-chevron-natural","title":"Cow Hide Chevron Natural Rug","description":"\u003cp\u003e\u003cspan\u003ePlease note, this is a natural product and there will be some colour and size variance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eCare instructions: Vacuum regularly, using the nozzle and suction only. Rotating brushes may damage the fibres and the lifespan of your rug. Blot any spills with a clean, dry cloth. Do not rub. We do not recommend to use any harsh detergents. Natural fibres may shed. This will reduce over time, and shouldn’t affect your rug’s lifespan or performance.\u003c\/p\u003e\n\u003cp style=\"color: #000000; font-family: \u0026amp;quot; helvetica neue\u0026amp;quot;,helvetica,arial,sans-serif; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; line-height: 1.4; orphans: 2; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; margin: 0px 0px 1em 0px;\"\u003eWe recommend using a Goochy Grip. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/p\u003e\n\u003cp style=\"color: #000000; font-family: \u0026amp;quot; helvetica neue\u0026amp;quot;,helvetica,arial,sans-serif; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; line-height: 1.4; orphans: 2; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; margin: 0px 0px 1em 0px;\"\u003eSizes Available: 1.80X1.20M, 2.40X1.70M\u003c\/p\u003e\n\u003cp style=\"color: #000000; font-family: \u0026amp;quot; helvetica neue\u0026amp;quot;,helvetica,arial,sans-serif; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; line-height: 1.4; orphans: 2; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; margin: 0px 0px 1em 0px;\"\u003eMaterial: Natural Product with Felt Backing\u003c\/p\u003e\n\u003cp style=\"color: #000000; font-family: \u0026amp;quot; helvetica neue\u0026amp;quot;,helvetica,arial,sans-serif; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; line-height: 1.4; orphans: 2; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; margin: 0px 0px 1em 0px;\"\u003eRug Construction: Natural\u003c\/p\u003e\n\u003cp style=\"color: #000000; font-family: \u0026amp;quot; helvetica neue\u0026amp;quot;,helvetica,arial,sans-serif; font-size: 15px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; line-height: 1.4; orphans: 2; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; -webkit-text-stroke-width: 0px; white-space: normal; word-spacing: 0px; margin: 0px 0px 1em 0px;\"\u003eCountry Of Origin: India\u003c\/p\u003e","brand":"Luxury Rugs","offers":[{"title":"Chevron Natural \/ 1.80m x 1.20m","offer_id":42620772679898,"sku":"COWHIDECHEVNAT180","price":164.99,"currency_code":"GBP","in_stock":true},{"title":"Chevron Natural \/ 2.40m x 1.70m","offer_id":29625202868269,"sku":"COWHIDECHEVNAT240","price":289.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/Cow_Tile_Cheveron_Natural_2.jpg?v=1697805306"},{"product_id":"toros-abyss-frost-grey","title":"Toros Distressed Abyss Frost Grey Rug","description":"\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElevate your space with our contemporary rugs, expertly crafted from a premium blend of viscose and shrink acrylic. This combination creates a silky-smooth texture with a subtle sheen that reflects light beautifully, resulting in captivating colour changes depending on the lighting and angle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eDesigned with both style and practicality in mind, these rugs offer excellent durability, maintaining their shape and appearance even in high-traffic areas. The soft yet resilient fibers ensure long-lasting comfort underfoot, making them a perfect addition to any modern living space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFully compatible with underfloor heating, these rugs provide warmth and coziness throughout the year.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWorth Knowing:\u003c\/span\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change colour depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colours appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colours from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only vacuum cleaner to maintain the rug’s texture and appearance.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid using rotating brushes, as they may damage the fibers.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eClean spills immediately by blotting with a clean, dry cloth—avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deeper maintenance.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdd a touch of contemporary elegance to your home with a rug that combines luxurious texture, lasting durability, and functional comfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cb id=\"docs-internal-guid-87af12b6-7fff-af38-f433-76c9b08b59f8\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e","brand":"Oriental Rugs","offers":[{"title":"Grey \/ 1.80m x 1.20m 8KG","offer_id":29756076032045,"sku":"TOROSABYSS180","price":250.0,"currency_code":"GBP","in_stock":true},{"title":"Grey \/ 2.90m x 2.00m 18KG","offer_id":29756092186669,"sku":"TOROSABYSS290","price":500.0,"currency_code":"GBP","in_stock":false},{"title":"Grey \/ 3.40m x 2.40m 24KG","offer_id":32649356345389,"sku":"TOROSABYSS340","price":750.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/TorosAbyssFrostGrey.jpg?v=1626261416"},{"product_id":"toros-grace-frost-grey","title":"Toros Distressed Grace Frost Grey Rug","description":"\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElevate your space with our contemporary rugs, expertly crafted from a premium blend of viscose and shrink acrylic. This combination creates a silky-smooth texture with a subtle sheen that reflects light beautifully, resulting in captivating colour changes depending on the lighting and angle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eDesigned with both style and practicality in mind, these rugs offer excellent durability, maintaining their shape and appearance even in high-traffic areas. The soft yet resilient fibers ensure long-lasting comfort underfoot, making them a perfect addition to any modern living space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFully compatible with underfloor heating, these rugs provide warmth and coziness throughout the year.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWorth Knowing:\u003c\/span\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change colour depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colours appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colours from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only vacuum cleaner to maintain the rug’s texture and appearance.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eAvoid using rotating brushes, as they may damage the fibers.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eClean spills immediately by blotting with a clean, dry cloth—avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eProfessional cleaning recommended for deeper maintenance.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdd a touch of contemporary elegance to your home with a rug that combines luxurious texture, lasting durability, and functional comfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cb id=\"docs-internal-guid-87af12b6-7fff-af38-f433-76c9b08b59f8\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e","brand":"Oriental Rugs","offers":[{"title":"Grey \/ 1.80m x 1.20m - 8KG","offer_id":29756101132333,"sku":"TOROSGRACE180","price":250.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/64666854_1.jpg?v=1593761319"},{"product_id":"toros-illusion-frost-grey","title":"Toros Distressed Illusion Frost Grey Rug","description":"\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElevate your space with our contemporary rugs, expertly crafted from a premium blend of viscose and shrink acrylic. This combination creates a silky-smooth texture with a subtle sheen that reflects light beautifully, resulting in captivating colour changes depending on the lighting and angle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eDesigned with both style and practicality in mind, these rugs offer excellent durability, maintaining their shape and appearance even in high-traffic areas. The soft yet resilient fibers ensure long-lasting comfort underfoot, making them a perfect addition to any modern living space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFully compatible with underfloor heating, these rugs provide warmth and coziness throughout the year.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003ePremium viscose and shrink acrylic blend for a soft and durable finish\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eDesign:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eTimeless pattern with a distressed, vintage-inspired look\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eColour Palette:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSoft greys and muted tones that shift beautifully with lighting\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003eThe pile height refers to the length of the carpet fibers measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 0.4 cm\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e\u003cstrong\u003eTexture:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSilky smooth with a subtle sheen, enhancing the rug’s intricate details\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eDurability:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eResistant to everyday wear, perfect for high-traffic areas\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e  \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eVacuum regularly; professional cleaning recommended for longevity\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eTransform your home with this sophisticated medallion rug, offering both style and comfort in every step.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWorth Knowing:\u003c\/strong\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change colour depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colours appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colours from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eTo learn more about this range and its colour-changing features, \u003ca href=\"https:\/\/www.goochluxuryrugs.com\/blogs\/news\/understanding-the-colour-variations-of-the-toros-rug-what-to-expect-before-you-buy\" rel=\"noopener\" target=\"_blank\"\u003eclick here\u003c\/a\u003e to read our blog filled with detailed information.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cb id=\"docs-internal-guid-87af12b6-7fff-af38-f433-76c9b08b59f8\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e\n\u003cb id=\"docs-internal-guid-87af12b6-7fff-af38-f433-76c9b08b59f8\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e","brand":"Turkish Rugs","offers":[{"title":"1.80m x 1.20m","offer_id":29756105949229,"sku":"TOROSILLGREY180","price":550.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m x 1.60m","offer_id":29756105981997,"sku":"TOROSILLGREY230","price":800.0,"currency_code":"GBP","in_stock":true},{"title":"2.90m x 2.00m","offer_id":29756106014765,"sku":"TOROSILLGREY290","price":1150.0,"currency_code":"GBP","in_stock":false},{"title":"3.40m x 2.40m","offer_id":32649413820461,"sku":"TOROSILLGREY340","price":1600.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/IllusionFrostGrey.jpg?v=1738921886"},{"product_id":"toros-illusion-ice-blue","title":"Toros Distressed Illusion Ice Blue Rug","description":"\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElevate your space with our contemporary rugs, expertly crafted from a premium blend of viscose and shrink acrylic. This combination creates a silky-smooth texture with a subtle sheen that reflects light beautifully, resulting in captivating colour changes depending on the lighting and angle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eDesigned with both style and practicality in mind, these rugs offer excellent durability, maintaining their shape and appearance even in high-traffic areas. The soft yet resilient fibers ensure long-lasting comfort underfoot, making them a perfect addition to any modern living space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFully compatible with underfloor heating, these rugs provide warmth and coziness throughout the year.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003ePremium viscose and shrink acrylic blend for a soft and durable finish\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eDesign:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eTimeless pattern with a distressed, vintage-inspired look\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eColour Palette:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSoft greys and muted tones that shift beautifully with lighting\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003eThe pile height refers to the length of the carpet fibers measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 0.4 cm\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e\u003cstrong\u003eTexture:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSilky smooth with a subtle sheen, enhancing the rug’s intricate details\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eDurability:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eResistant to everyday wear, perfect for high-traffic areas\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e  \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eVacuum regularly; professional cleaning recommended for longevity\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eTransform your home with this sophisticated medallion rug, offering both style and comfort in every step.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWorth Knowing:\u003c\/strong\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change colour depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colours appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colours from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eTo learn more about this range and its colour-changing features, \u003ca href=\"https:\/\/www.goochluxuryrugs.com\/blogs\/news\/understanding-the-colour-variations-of-the-toros-rug-what-to-expect-before-you-buy\" rel=\"noopener\" target=\"_blank\"\u003eclick here\u003c\/a\u003e to read our blog filled with detailed information.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cb id=\"docs-internal-guid-87af12b6-7fff-af38-f433-76c9b08b59f8\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e","brand":"Turkish Rugs","offers":[{"title":"1.80m x 1.20m","offer_id":29756110929965,"sku":"TOROSILLICE180","price":550.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m x 1.60m","offer_id":29756110962733,"sku":"TOROSILLICE230","price":800.0,"currency_code":"GBP","in_stock":false},{"title":"2.90m x 2.00m","offer_id":29756110995501,"sku":"TOROSILLICE290","price":1150.0,"currency_code":"GBP","in_stock":false},{"title":"3.40m x 2.40m","offer_id":32649418702893,"sku":"TOROSILLICE340","price":1600.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/IceBlueIllusion.jpg?v=1738922008"},{"product_id":"toros-copper-overdyed","title":"Toros Distressed Medallion Copper Overdyed Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your living space with the timeless charm of this viscose and shrink acrylic medallion rug. Designed with an intricate medallion pattern, this rug seamlessly blends classic elegance with modern sophistication. The soft, lustrous sheen of viscose adds a luxurious touch, while the shrink acrylic fibers provide durability and resilience, ensuring that this rug maintains its beauty for years to come.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOne of the most captivating features of this rug is its dynamic color quality. Depending on the lighting, the soft greys and muted tones subtly shift, creating a mesmerizing effect that adds depth and dimension to any room. In natural daylight, the rug’s lighter hues shimmer with elegance, while in softer, ambient lighting, its deeper shades emerge, adding warmth and richness to your space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePerfect for both contemporary and traditional interiors, its subtle color palette of soft greys and neutrals creates a serene and inviting atmosphere. Whether placed in a living room, bedroom, or dining area, this medallion rug serves as a statement piece that ties the room together effortlessly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003ePremium viscose and shrink acrylic blend for a soft and durable finish\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eDesign:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eTimeless medallion pattern with a distressed, vintage-inspired look\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eColour Palette:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eSoft greys and muted tones that shift beautifully with lighting\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003eThe pile height refers to the length of the carpet fibers measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 0.4 cm\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eTexture:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eSilky smooth with a subtle sheen, enhancing the rug’s intricate details\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eDurability:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eResistant to everyday wear, perfect for high-traffic areas\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e  \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eVacuum regularly; professional cleaning recommended for longevity\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eTransform your home with this sophisticated medallion rug, offering both style and comfort in every step.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWorth Knowing:\u003c\/span\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change color depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colors appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colors from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eTo learn more about this range and its color-changing features, \u003ca rel=\"noopener\" href=\"https:\/\/www.goochluxuryrugs.com\/blogs\/news\/understanding-the-colour-variations-of-the-toros-rug-what-to-expect-before-you-buy\" target=\"_blank\"\u003eclick here\u003c\/a\u003e to read our blog filled with detailed information.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"1.80m x 1.20m","offer_id":29756148088877,"sku":"TOROSOVERCOPPER180","price":550.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m x 1.60m","offer_id":29756148121645,"sku":"TOROSOVERCOPPER230","price":800.0,"currency_code":"GBP","in_stock":true},{"title":"2.90m x 2.00m","offer_id":32373526659117,"sku":"TOROSOVERCOPPER290","price":1150.0,"currency_code":"GBP","in_stock":true},{"title":"3.40m x 2.40m","offer_id":32649385181229,"sku":"TOROSOVERCOPPER340","price":1600.0,"currency_code":"GBP","in_stock":true},{"title":"2.40m x 0.80m","offer_id":43009434091738,"sku":"TOROSOVERCOPPER240R","price":450.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/MedallionCopper_5a001ca2-d5ee-4b88-bf24-e17240ff6bbe.jpg?v=1738921778"},{"product_id":"toros-frost-grey-overdyed","title":"Toros Distressed Medallion Frost Grey Overdyed Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your living space with the timeless charm of this viscose and shrink acrylic medallion rug. Designed with an intricate medallion pattern, this rug seamlessly blends classic elegance with modern sophistication. The soft, lustrous sheen of viscose adds a luxurious touch, while the shrink acrylic fibers provide durability and resilience, ensuring that this rug maintains its beauty for years to come.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOne of the most captivating features of this rug is its dynamic colour quality. Depending on the lighting, the soft greys and muted tones subtly shift, creating a mesmerizing effect that adds depth and dimension to any room. In natural daylight, the rug’s lighter hues shimmer with elegance, while in softer, ambient lighting, its deeper shades emerge, adding warmth and richness to your space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePerfect for both contemporary and traditional interiors, its subtle colour palette of soft greys and neutrals creates a serene and inviting atmosphere. Whether placed in a living room, bedroom, or dining area, this medallion rug serves as a statement piece that ties the room together effortlessly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003ePremium viscose and shrink acrylic blend for a soft and durable finish\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eDesign:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eTimeless medallion pattern with a distressed, vintage-inspired look\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eColour Palette:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eSoft greys and muted tones that shift beautifully with lighting\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003eThe pile height refers to the length of the carpet fibers measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 0.4 cm\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eTexture:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eSilky smooth with a subtle sheen, enhancing the rug’s intricate details\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eDurability:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eResistant to everyday wear, perfect for high-traffic areas\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e  \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eVacuum regularly; professional cleaning recommended for longevity\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eTransform your home with this sophisticated medallion rug, offering both style and comfort in every step.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWorth Knowing:\u003c\/span\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change colour depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colours appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colours from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eTo learn more about this range and its colour-changing features, \u003ca rel=\"noopener\" href=\"https:\/\/www.goochluxuryrugs.com\/blogs\/news\/understanding-the-colour-variations-of-the-toros-rug-what-to-expect-before-you-buy\" target=\"_blank\"\u003eclick here\u003c\/a\u003e to read our blog filled with detailed information.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"1.80m x 1.20m","offer_id":29756155363373,"sku":"TOROSOVERFROST180","price":550.0,"currency_code":"GBP","in_stock":false},{"title":"2.30m x 1.60m","offer_id":32373572730925,"sku":"TOROSOVERFROST230","price":800.0,"currency_code":"GBP","in_stock":true},{"title":"2.90m x 2.00m","offer_id":32373598388269,"sku":"TOROSOVERFROST290","price":1150.0,"currency_code":"GBP","in_stock":false},{"title":"3.40m x 2.40m","offer_id":32649396486189,"sku":"TOROSOVERFROST340","price":1600.0,"currency_code":"GBP","in_stock":true},{"title":"6.00m x 3.00m","offer_id":42293282013402,"sku":"SAMPLE600X300","price":3000.0,"currency_code":"GBP","in_stock":true},{"title":"2.40m x 0.80m","offer_id":43009409253594,"sku":"TOROSOVERFROST240R","price":450.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/MedallionFrost.jpg?v=1738921662"},{"product_id":"toros-frost-grey-overdyed-1","title":"Toros Distressed Medallion Mink Overdyed Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your living space with the timeless charm of this viscose and shrink acrylic medallion rug. Designed with an intricate medallion pattern, this rug seamlessly blends classic elegance with modern sophistication. The soft, lustrous sheen of viscose adds a luxurious touch, while the shrink acrylic fibers provide durability and resilience, ensuring that this rug maintains its beauty for years to come.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOne of the most captivating features of this rug is its dynamic colour quality. Depending on the lighting, the soft greys and muted tones subtly shift, creating a mesmerizing effect that adds depth and dimension to any room. In natural daylight, the rug’s lighter hues shimmer with elegance, while in softer, ambient lighting, its deeper shades emerge, adding warmth and richness to your space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePerfect for both contemporary and traditional interiors, its subtle colour palette of soft greys and neutrals creates a serene and inviting atmosphere. Whether placed in a living room, bedroom, or dining area, this medallion rug serves as a statement piece that ties the room together effortlessly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003ePremium viscose and shrink acrylic blend for a soft and durable finish\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eDesign:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eTimeless medallion pattern with a distressed, vintage-inspired look\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eColour Palette:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eSoft greys and muted tones that shift beautifully with lighting\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003eThe pile height refers to the length of the carpet fibers measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 0.4 cm\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eTexture:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eSilky smooth with a subtle sheen, enhancing the rug’s intricate details\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eDurability:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eResistant to everyday wear, perfect for high-traffic areas\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e  \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eVacuum regularly; professional cleaning recommended for longevity\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eTransform your home with this sophisticated medallion rug, offering both style and comfort in every step.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWorth Knowing:\u003c\/span\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change colour depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colours appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colours from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eTo learn more about this range and its colour-changing features, \u003ca rel=\"noopener\" href=\"https:\/\/www.goochluxuryrugs.com\/blogs\/news\/understanding-the-colour-variations-of-the-toros-rug-what-to-expect-before-you-buy\" target=\"_blank\"\u003eclick here\u003c\/a\u003e to read our blog filled with detailed information.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"1.80m x 1.20m","offer_id":29756165488685,"sku":"TOROSOVERMINK180","price":550.0,"currency_code":"GBP","in_stock":false},{"title":"2.30m x 1.60m","offer_id":29756165521453,"sku":"TOROSOVERMINK230","price":800.0,"currency_code":"GBP","in_stock":true},{"title":"2.90m x 2.00m","offer_id":32373637513261,"sku":"TOROSOVERMINK290","price":1150.0,"currency_code":"GBP","in_stock":true},{"title":"3.40m x 2.40m","offer_id":32649428271149,"sku":"TOROSOVERMINK340","price":1600.0,"currency_code":"GBP","in_stock":false},{"title":"2.40m x 0.80m","offer_id":43009418395866,"sku":"TOROSOVERMINK240R","price":450.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/MedallionMink.jpg?v=1738921639"},{"product_id":"bokhara-beige-individual","title":"Bokhara Beige Rug","description":"\u003cp\u003eBokhara Rugs - Refined Elegance, Timeless Appeal\u003c\/p\u003e\n\u003cp\u003eIntroduce a touch of luxury and tradition to your space with our exquisite Bokhara rugs, renowned for their fine craftsmanship, silky texture, and iconic repeating motifs. Originally woven by Turkmen tribes and now expertly hand-knotted in Pakistan and Afghanistan, these rugs are loved for their soft pile and classic, symmetrical designs.\u003c\/p\u003e\n\u003cp\u003eEach rug is crafted from hand-spun wool, creating a velvety finish and exceptional durability. The hallmark of Bokhara design lies in its \"gul\" motifs-octagonal or diamond-shaped emblems that represent tribal identity-often arranged in rows across the rug's field. A variation of these, known as \"Elephant's Foot\" guls, features a bolder, squared shape and is a signature element of this timeless style.\u003c\/p\u003e\n\u003cp\u003eWoven in rich jewel tones like deep reds, rusts, ivory, and navy, Bokhara rugs add elegance and warmth to any interior. Perfect for formal spaces or to elevate casual settings, these rugs bring a sense of heritage, balance, and understated luxury to your home.\u003c\/p\u003e","brand":"Oriental Rugs","offers":[{"title":"0.92m x 0.62m","offer_id":32907695456301,"sku":"BOKBGE092X062","price":110.0,"currency_code":"GBP","in_stock":true},{"title":"1.55m x 0.95m","offer_id":32907695489069,"sku":"BOKBGE155X095","price":280.0,"currency_code":"GBP","in_stock":false},{"title":"1.85m x 0.62m","offer_id":32907695521837,"sku":"BOKBGE185X062","price":220.0,"currency_code":"GBP","in_stock":true},{"title":"1.85m x 1.25m","offer_id":32907695554605,"sku":"BOKBGE185X125","price":450.0,"currency_code":"GBP","in_stock":false},{"title":"2.45m x 1.55m","offer_id":32907695587373,"sku":"BOKBGE245X155","price":775.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/BokharaCream.jpg?v=1744812368"},{"product_id":"toros-abstract-blue","title":"Toros Distressed Abstract Ink Overdyed Rug","description":"\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElevate your space with our contemporary rugs, expertly crafted from a premium blend of viscose and shrink acrylic. This combination creates a silky-smooth texture with a subtle sheen that reflects light beautifully, resulting in captivating colour changes depending on the lighting and angle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eDesigned with both style and practicality in mind, these rugs offer excellent durability, maintaining their shape and appearance even in high-traffic areas. The soft yet resilient fibers ensure long-lasting comfort underfoot, making them a perfect addition to any modern living space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFully compatible with underfloor heating, these rugs provide warmth and coziness throughout the year.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWorth Knowing:\u003c\/span\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change colour depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colours appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colours from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only vacuum cleaner to maintain the rug’s texture and appearance.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid using rotating brushes, as they may damage the fibers.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eClean spills immediately by blotting with a clean, dry cloth—avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deeper maintenance.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdd a touch of contemporary elegance to your home with a rug that combines luxurious texture, lasting durability, and functional comfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cb id=\"docs-internal-guid-87af12b6-7fff-af38-f433-76c9b08b59f8\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e","brand":"Oriental Rugs","offers":[{"title":"Blue \/ 1.80m x 1.20m - 8KG","offer_id":44103519699162,"sku":"TOROSABSNAVY180","price":250.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/AbstractBlue.jpg?v=1626261373"},{"product_id":"colore-natural","title":"Colore Distressed Natural Rug","description":"\u003cp class=\"\" data-end=\"487\" data-start=\"110\"\u003eIndulge in refined luxury with the Colore Area Rug — where elegant texture meets contemporary sophistication. Woven with meticulous precision, this machine-made rug showcases a beautifully distressed finish that shifts in tone and depth with every change in lighting and pile movement. The result is a sophisticated surface that feels alive, dynamic, and effortlessly chic.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"723\" data-start=\"489\"\u003eAvailable in a curated range of rich, modern tones — including bold Claret, radiant Coral, deep Midnight, golden Mustard, soft Neutral, and serene Sky Blue — the Colore Rug adds both a tactile and visual statement to any interior.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1064\" data-start=\"725\"\u003eCrafted from a premium blend of viscose and polyester, it offers a silky-smooth touch with a lustrous sheen that captures and reflects the light, elevating even the most minimal spaces. Its low pile and flowing texture make it the perfect centerpiece for living rooms, bedrooms, or home offices seeking comfort with contemporary style.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1398\" data-start=\"1066\"\u003e\u003cstrong data-end=\"1079\" data-start=\"1066\"\u003eMaterial:\u003c\/strong\u003e 50% Viscose, 50% Polyester for a soft, durable feel with a luxurious sheen\u003cbr data-end=\"1157\" data-start=\"1154\"\u003e\u003cstrong data-end=\"1168\" data-start=\"1157\"\u003eDesign:\u003c\/strong\u003e Contemporary distressed look with tone-shifting texture\u003cbr data-end=\"1227\" data-start=\"1224\"\u003e\u003cstrong data-end=\"1245\" data-start=\"1227\"\u003eColor Palette:\u003c\/strong\u003e Claret, Coral, Midnight, Mustard, Neutral, Sky Blue\u003cbr data-end=\"1300\" data-start=\"1297\"\u003e\u003cstrong data-end=\"1314\" data-start=\"1300\"\u003eIdeal For:\u003c\/strong\u003e Sophisticated living rooms, serene bedrooms, stylish offices, or refined hallways\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1540\" data-start=\"1400\"\u003e\u003cstrong data-end=\"487\" data-start=\"110\"\u003eDiscover the beauty of movement, light, and modern design with the Colore Area Rug — an effortlessly luxurious foundation for your home.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cb id=\"docs-internal-guid-3854b328-7fff-5640-6737-265f01a29b78\"\u003e\u003cspan\u003eWe recommend using a \u003ca title=\"Goochy Grip\" href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003eGoochy Grip\u003c\/a\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003c\/b\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"Natural \/ 1.80m x 1.20m - 5KG","offer_id":44103519568090,"sku":"COLORENAT180","price":125.0,"currency_code":"GBP","in_stock":true},{"title":"Natural \/ 2.30m x 1.60m - 8KG","offer_id":44103519600858,"sku":"COLORENAT230","price":200.0,"currency_code":"GBP","in_stock":false},{"title":"Natural \/ 2.90m x 2.00m - 12KG","offer_id":44103519633626,"sku":"COLORENAT290","price":300.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/image00014.jpg?v=1604002394"},{"product_id":"colore-coral","title":"Colore Distressed Coral Rug","description":"\u003cp class=\"\" data-end=\"487\" data-start=\"110\"\u003eIndulge in refined luxury with the Colore Area Rug — where elegant texture meets contemporary sophistication. Woven with meticulous precision, this machine-made rug showcases a beautifully distressed finish that shifts in tone and depth with every change in lighting and pile movement. The result is a sophisticated surface that feels alive, dynamic, and effortlessly chic.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"723\" data-start=\"489\"\u003eAvailable in a curated range of rich, modern tones — including bold Claret, radiant Coral, deep Midnight, golden Mustard, soft Neutral, and serene Sky Blue — the Colore Rug adds both a tactile and visual statement to any interior.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1064\" data-start=\"725\"\u003eCrafted from a premium blend of viscose and polyester, it offers a silky-smooth touch with a lustrous sheen that captures and reflects the light, elevating even the most minimal spaces. Its low pile and flowing texture make it the perfect centerpiece for living rooms, bedrooms, or home offices seeking comfort with contemporary style.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1398\" data-start=\"1066\"\u003e\u003cstrong data-end=\"1079\" data-start=\"1066\"\u003eMaterial:\u003c\/strong\u003e 50% Viscose, 50% Polyester for a soft, durable feel with a luxurious sheen\u003cbr data-end=\"1157\" data-start=\"1154\"\u003e\u003cstrong data-end=\"1168\" data-start=\"1157\"\u003eDesign:\u003c\/strong\u003e Contemporary distressed look with tone-shifting texture\u003cbr data-end=\"1227\" data-start=\"1224\"\u003e\u003cstrong data-end=\"1245\" data-start=\"1227\"\u003eColor Palette:\u003c\/strong\u003e Claret, Coral, Midnight, Mustard, Neutral, Sky Blue\u003cbr data-end=\"1300\" data-start=\"1297\"\u003e\u003cstrong data-end=\"1314\" data-start=\"1300\"\u003eIdeal For:\u003c\/strong\u003e Sophisticated living rooms, serene bedrooms, stylish offices, or refined hallways\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1540\" data-start=\"1400\"\u003e\u003cstrong data-end=\"487\" data-start=\"110\"\u003eDiscover the beauty of movement, light, and modern design with the Colore Area Rug — an effortlessly luxurious foundation for your home.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cb id=\"docs-internal-guid-3854b328-7fff-5640-6737-265f01a29b78\"\u003e\u003cspan\u003eWe recommend using a \u003ca title=\"Goochy Grip\" href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003eGoochy Grip\u003c\/a\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003c\/b\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"Coral \/ 1.80m x 1.20m - 5KG","offer_id":44103519469786,"sku":"COLORECORAL180","price":125.0,"currency_code":"GBP","in_stock":true},{"title":"Coral \/ 2.30m x 1.60m - 8KG","offer_id":44103519502554,"sku":"COLORECORAL230","price":200.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/image00016.jpg?v=1604004222"},{"product_id":"colore-mustard","title":"Colore Distressed Mustard Rug","description":"\u003cp class=\"\" data-end=\"487\" data-start=\"110\"\u003eIndulge in refined luxury with the Colore Area Rug — where elegant texture meets contemporary sophistication. Woven with meticulous precision, this machine-made rug showcases a beautifully distressed finish that shifts in tone and depth with every change in lighting and pile movement. The result is a sophisticated surface that feels alive, dynamic, and effortlessly chic.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"723\" data-start=\"489\"\u003eAvailable in a curated range of rich, modern tones — including bold Claret, radiant Coral, deep Midnight, golden Mustard, soft Neutral, and serene Sky Blue — the Colore Rug adds both a tactile and visual statement to any interior.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1064\" data-start=\"725\"\u003eCrafted from a premium blend of viscose and polyester, it offers a silky-smooth touch with a lustrous sheen that captures and reflects the light, elevating even the most minimal spaces. Its low pile and flowing texture make it the perfect centerpiece for living rooms, bedrooms, or home offices seeking comfort with contemporary style.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1398\" data-start=\"1066\"\u003e\u003cstrong data-end=\"1079\" data-start=\"1066\"\u003eMaterial:\u003c\/strong\u003e 50% Viscose, 50% Polyester for a soft, durable feel with a luxurious sheen\u003cbr data-end=\"1157\" data-start=\"1154\"\u003e\u003cstrong data-end=\"1168\" data-start=\"1157\"\u003eDesign:\u003c\/strong\u003e Contemporary distressed look with tone-shifting texture\u003cbr data-end=\"1227\" data-start=\"1224\"\u003e\u003cstrong data-end=\"1245\" data-start=\"1227\"\u003eColor Palette:\u003c\/strong\u003e Claret, Coral, Midnight, Mustard, Neutral, Sky Blue\u003cbr data-end=\"1300\" data-start=\"1297\"\u003e\u003cstrong data-end=\"1314\" data-start=\"1300\"\u003eIdeal For:\u003c\/strong\u003e Sophisticated living rooms, serene bedrooms, stylish offices, or refined hallways\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1540\" data-start=\"1400\"\u003e\u003cstrong data-end=\"487\" data-start=\"110\"\u003eDiscover the beauty of movement, light, and modern design with the Colore Area Rug — an effortlessly luxurious foundation for your home.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cb id=\"docs-internal-guid-3854b328-7fff-5640-6737-265f01a29b78\"\u003e\u003cspan\u003eWe recommend using a \u003ca title=\"Goochy Grip\" href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003eGoochy Grip\u003c\/a\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003c\/b\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"Mustard \/ 1.80m x 1.20m - 5KG","offer_id":44103519371482,"sku":"COLOREMUST180","price":125.0,"currency_code":"GBP","in_stock":false},{"title":"Mustard \/ 2.30m x 1.60m - 8KG","offer_id":44103519404250,"sku":"COLOREMUST230","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"Mustard \/ 2.90m x 2.00m - 12KG","offer_id":44103519437018,"sku":"COLOREMUST290","price":300.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/ColoreMustard.jpg?v=1604001728"},{"product_id":"colore-sky","title":"Colore Distressed Sky Rug","description":"\u003cp class=\"\" data-end=\"487\" data-start=\"110\"\u003eIndulge in refined luxury with the Colore Area Rug — where elegant texture meets contemporary sophistication. Woven with meticulous precision, this machine-made rug showcases a beautifully distressed finish that shifts in tone and depth with every change in lighting and pile movement. The result is a sophisticated surface that feels alive, dynamic, and effortlessly chic.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"723\" data-start=\"489\"\u003eAvailable in a curated range of rich, modern tones — including bold Claret, radiant Coral, deep Midnight, golden Mustard, soft Neutral, and serene Sky Blue — the Colore Rug adds both a tactile and visual statement to any interior.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1064\" data-start=\"725\"\u003eCrafted from a premium blend of viscose and polyester, it offers a silky-smooth touch with a lustrous sheen that captures and reflects the light, elevating even the most minimal spaces. Its low pile and flowing texture make it the perfect centerpiece for living rooms, bedrooms, or home offices seeking comfort with contemporary style.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1398\" data-start=\"1066\"\u003e\u003cstrong data-end=\"1079\" data-start=\"1066\"\u003eMaterial:\u003c\/strong\u003e 50% Viscose, 50% Polyester for a soft, durable feel with a luxurious sheen\u003cbr data-end=\"1157\" data-start=\"1154\"\u003e\u003cstrong data-end=\"1168\" data-start=\"1157\"\u003eDesign:\u003c\/strong\u003e Contemporary distressed look with tone-shifting texture\u003cbr data-end=\"1227\" data-start=\"1224\"\u003e\u003cstrong data-end=\"1245\" data-start=\"1227\"\u003eColor Palette:\u003c\/strong\u003e Claret, Coral, Midnight, Mustard, Neutral, Sky Blue\u003cbr data-end=\"1300\" data-start=\"1297\"\u003e\u003cstrong data-end=\"1314\" data-start=\"1300\"\u003eIdeal For:\u003c\/strong\u003e Sophisticated living rooms, serene bedrooms, stylish offices, or refined hallways\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1540\" data-start=\"1400\"\u003e\u003cstrong data-end=\"487\" data-start=\"110\"\u003eDiscover the beauty of movement, light, and modern design with the Colore Area Rug — an effortlessly luxurious foundation for your home.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cb id=\"docs-internal-guid-3854b328-7fff-5640-6737-265f01a29b78\"\u003e\u003cspan\u003eWe recommend using a \u003ca title=\"Goochy Grip\" href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003eGoochy Grip\u003c\/a\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003c\/b\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"Sky \/ 1.80m x 1.20m - 5KG","offer_id":44103519273178,"sku":"COLORESKY180","price":125.0,"currency_code":"GBP","in_stock":true},{"title":"Sky \/ 2.30m x 1.60m - 8KG","offer_id":44103519305946,"sku":"COLORESKY230","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"Sky \/ 2.90m x 2.00m - 12KG","offer_id":44103519338714,"sku":"COLORESKY290","price":300.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/ColoreSky.jpg?v=1604001765"},{"product_id":"colore-midnight","title":"Colore Distressed Midnight Rug","description":"\u003cp class=\"\" data-end=\"487\" data-start=\"110\"\u003eIndulge in refined luxury with the Colore Area Rug — where elegant texture meets contemporary sophistication. Woven with meticulous precision, this machine-made rug showcases a beautifully distressed finish that shifts in tone and depth with every change in lighting and pile movement. The result is a sophisticated surface that feels alive, dynamic, and effortlessly chic.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"723\" data-start=\"489\"\u003eAvailable in a curated range of rich, modern tones — including bold Claret, radiant Coral, deep Midnight, golden Mustard, soft Neutral, and serene Sky Blue — the Colore Rug adds both a tactile and visual statement to any interior.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1064\" data-start=\"725\"\u003eCrafted from a premium blend of viscose and polyester, it offers a silky-smooth touch with a lustrous sheen that captures and reflects the light, elevating even the most minimal spaces. Its low pile and flowing texture make it the perfect centerpiece for living rooms, bedrooms, or home offices seeking comfort with contemporary style.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1398\" data-start=\"1066\"\u003e\u003cstrong data-end=\"1079\" data-start=\"1066\"\u003eMaterial:\u003c\/strong\u003e 50% Viscose, 50% Polyester for a soft, durable feel with a luxurious sheen\u003cbr data-end=\"1157\" data-start=\"1154\"\u003e\u003cstrong data-end=\"1168\" data-start=\"1157\"\u003eDesign:\u003c\/strong\u003e Contemporary distressed look with tone-shifting texture\u003cbr data-end=\"1227\" data-start=\"1224\"\u003e\u003cstrong data-end=\"1245\" data-start=\"1227\"\u003eColor Palette:\u003c\/strong\u003e Claret, Coral, Midnight, Mustard, Neutral, Sky Blue\u003cbr data-end=\"1300\" data-start=\"1297\"\u003e\u003cstrong data-end=\"1314\" data-start=\"1300\"\u003eIdeal For:\u003c\/strong\u003e Sophisticated living rooms, serene bedrooms, stylish offices, or refined hallways\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1540\" data-start=\"1400\"\u003e\u003cstrong data-end=\"487\" data-start=\"110\"\u003eDiscover the beauty of movement, light, and modern design with the Colore Area Rug — an effortlessly luxurious foundation for your home.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cb id=\"docs-internal-guid-3854b328-7fff-5640-6737-265f01a29b78\"\u003e\u003cspan\u003eWe recommend using a \u003ca title=\"Goochy Grip\" href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003eGoochy Grip\u003c\/a\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003c\/b\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"Midnight \/ 1.80m x 1.20m - 5KG","offer_id":44103519174874,"sku":"COLOREMID180","price":125.0,"currency_code":"GBP","in_stock":true},{"title":"Midnight \/ 2.30m x 1.60m - 8KG","offer_id":44103519207642,"sku":"COLOREMID230","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"Midnight \/ 2.90m x 2.00m - 12KG","offer_id":44103519240410,"sku":"COLOREMID290","price":300.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/ColoreMidnight.jpg?v=1604001864"},{"product_id":"colore-claret","title":"Colore Distressed Claret Rug","description":"\u003cp class=\"\" data-end=\"487\" data-start=\"110\"\u003eIndulge in refined luxury with the Colore Area Rug — where elegant texture meets contemporary sophistication. Woven with meticulous precision, this machine-made rug showcases a beautifully distressed finish that shifts in tone and depth with every change in lighting and pile movement. The result is a sophisticated surface that feels alive, dynamic, and effortlessly chic.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"723\" data-start=\"489\"\u003eAvailable in a curated range of rich, modern tones — including bold Claret, radiant Coral, deep Midnight, golden Mustard, soft Neutral, and serene Sky Blue — the Colore Rug adds both a tactile and visual statement to any interior.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1064\" data-start=\"725\"\u003eCrafted from a premium blend of viscose and polyester, it offers a silky-smooth touch with a lustrous sheen that captures and reflects the light, elevating even the most minimal spaces. Its low pile and flowing texture make it the perfect centerpiece for living rooms, bedrooms, or home offices seeking comfort with contemporary style.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1398\" data-start=\"1066\"\u003e\u003cstrong data-end=\"1079\" data-start=\"1066\"\u003eMaterial:\u003c\/strong\u003e 50% Viscose, 50% Polyester for a soft, durable feel with a luxurious sheen\u003cbr data-end=\"1157\" data-start=\"1154\"\u003e\u003cstrong data-end=\"1168\" data-start=\"1157\"\u003eDesign:\u003c\/strong\u003e Contemporary distressed look with tone-shifting texture\u003cbr data-end=\"1227\" data-start=\"1224\"\u003e\u003cstrong data-end=\"1245\" data-start=\"1227\"\u003eColor Palette:\u003c\/strong\u003e Claret, Coral, Midnight, Mustard, Neutral, Sky Blue\u003cbr data-end=\"1300\" data-start=\"1297\"\u003e\u003cstrong data-end=\"1314\" data-start=\"1300\"\u003eIdeal For:\u003c\/strong\u003e Sophisticated living rooms, serene bedrooms, stylish offices, or refined hallways\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"1540\" data-start=\"1400\"\u003e\u003cstrong data-end=\"487\" data-start=\"110\"\u003eDiscover the beauty of movement, light, and modern design with the Colore Area Rug — an effortlessly luxurious foundation for your home.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cb id=\"docs-internal-guid-3854b328-7fff-5640-6737-265f01a29b78\"\u003e\u003cspan\u003eWe recommend using a \u003ca title=\"Goochy Grip\" href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003eGoochy Grip\u003c\/a\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003c\/b\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"Red \/ 1.80m x 1.20m - 5KG","offer_id":44103519076570,"sku":"COLORECLAR180","price":125.0,"currency_code":"GBP","in_stock":false},{"title":"Red \/ 2.30m x 1.60m - 8KG","offer_id":44103519109338,"sku":"COLORECLAR230","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"Red \/ 2.90m x 2.00m - 12KG","offer_id":44103519142106,"sku":"COLORECLAR290","price":300.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/ColoreClaret.jpg?v=1604001920"},{"product_id":"j","title":"Anatolia Watergarden Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your living space with the timeless elegance of the Anatolia Collection Rugs. Crafted from 100% polyester, these rugs offer exceptional durability, softness, and easy maintenance, making them perfect for high-traffic areas or cozy corners of your home.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFeaturing intricate patterns, rich textures, and a blend of classic and contemporary designs, each rug brings warmth and sophistication to any room. The subtle yet captivating color palette compliments a wide range of decor styles, from modern minimalism to traditional charm.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eStain-resistant and fade-proof, these rugs are designed to withstand everyday wear while maintaining their beauty. Elevate your home’s aesthetic with the Anatolia Collection — where style meets practicality.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a \u003ca title=\"Goochy Grip\" href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003eGoochy Grip\u003c\/a\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"1.80m x 1.20m","offer_id":44103517667546,"sku":"ANATOLIAWATER180","price":140.0,"currency_code":"GBP","in_stock":false},{"title":"2.30m x 1.60m","offer_id":44103517700314,"sku":"ANATOLIAWATER230","price":220.0,"currency_code":"GBP","in_stock":false},{"title":"2.90m x 2.00m","offer_id":44103517733082,"sku":"ANATOLIAWATER290","price":350.0,"currency_code":"GBP","in_stock":true},{"title":"3.40m x 2.40m","offer_id":44103517765850,"sku":"ANATOLIAWATER340","price":480.0,"currency_code":"GBP","in_stock":false},{"title":"2.40m x 0.80m","offer_id":44103517798618,"sku":"ANATOLIAWATER240","price":125.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/AnatoliaWatergarden_2.png?v=1677584253"},{"product_id":"heritage-bidjar","title":"Heritage Bidjar Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElevate your interior with the timeless elegance of the Heritage collection. Crafted from a durable blend of 75% polyester and 25% acrylic, this rug offers both softness and resilience, making it perfect for high-traffic areas in your home. The intricate, traditional design showcases exquisite detailing and rich patterns, adding a touch of sophistication to any room. Suitable for use with underfloor heating, this rug ensures comfort and warmth throughout your space, making it an ideal addition to contemporary and classic interiors alike.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMaterial\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e75% Polyester, 25% Acrylic\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDesign\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTraditional Persian-inspired motif with intricate floral patterns and symmetrical detailing\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColor Palette:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSoft, muted tones of grey, ivory, and subtle hints of burgundy and blue, blending seamlessly with various interior décors\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe pile height refers to the length of the carpet fibers measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 0.4 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cspan\u003e Living rooms, bedrooms, dining areas, and home offices – perfect for adding warmth, comfort, and elegance to any space\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a \u003ca title=\"Goochy Grip\" href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003eGoochy Grip\u003c\/a\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"1.50m X 0.80m","offer_id":55377968660859,"sku":"HER.BIDHAR150X80","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"1.80m X 1.20m","offer_id":44103517503706,"sku":"HER.BIDJAR180X120","price":400.0,"currency_code":"GBP","in_stock":true},{"title":"2.00m X 1.00m","offer_id":55377977803131,"sku":"HER.BIDJAR200X100","price":300.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m X 1.60m","offer_id":44103517536474,"sku":"HER.BIDJAR230X160","price":600.0,"currency_code":"GBP","in_stock":true},{"title":"2.90m X 2.00m","offer_id":44103517569242,"sku":"HER.BIDJAR290X200","price":800.0,"currency_code":"GBP","in_stock":false},{"title":"3.40m X 2.40m","offer_id":44103517602010,"sku":"HER.BIDJAR340X240","price":1150.0,"currency_code":"GBP","in_stock":true},{"title":"2.40m X 0.80m","offer_id":44103517634778,"sku":"HER.BIDJAR240X80","price":350.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/Bidjar_f82f357f-b94f-4f29-9ba7-f7912f81bf07.jpg?v=1738921539"},{"product_id":"heritage-gharaje","title":"Heritage Gharaje Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElevate your interior with the timeless elegance of the Heritage collection. Crafted from a durable blend of 75% polyester and 25% acrylic, this rug offers both softness and resilience, making it perfect for high-traffic areas in your home. The intricate, traditional design showcases exquisite detailing and rich patterns, adding a touch of sophistication to any room. Suitable for use with underfloor heating, this rug ensures comfort and warmth throughout your space, making it an ideal addition to contemporary and classic interiors alike.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMaterial\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e75% Polyester, 25% Acrylic\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDesign\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTraditional Persian-inspired motif with intricate floral patterns and symmetrical detailing\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColor Palette:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSoft, muted tones of grey, ivory, and subtle hints of burgundy and blue, blending seamlessly with various interior décors\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe pile height refers to the length of the carpet fibers measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 0.4 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cspan\u003e Living rooms, bedrooms, dining areas, and home offices – perfect for adding warmth, comfort, and elegance to any space\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a \u003ca title=\"Goochy Grip\" href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003eGoochy Grip\u003c\/a\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"1.50m X 0.80m","offer_id":55378009620859,"sku":"HER.GHAR150X80","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"1.80m X 1.20m","offer_id":44103517307098,"sku":"HER.GHAR180X120","price":400.0,"currency_code":"GBP","in_stock":true},{"title":"2.00m X 1.00m","offer_id":55378010866043,"sku":"HER.GHAR200X100","price":300.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m X 1.60m","offer_id":44103517339866,"sku":"HER.GHAR230X160","price":600.0,"currency_code":"GBP","in_stock":true},{"title":"2.90m X 2.00m","offer_id":44103517405402,"sku":"HER.GHAR290X200","price":800.0,"currency_code":"GBP","in_stock":true},{"title":"3.40m X 2.40m","offer_id":44103517438170,"sku":"HER.GHAR340X240","price":1150.0,"currency_code":"GBP","in_stock":false},{"title":"2.40m X 0.80m","offer_id":44103517470938,"sku":"HER.GHAR240X80","price":350.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/Gharaje_86287060-f278-4c38-982d-8e4412827ab8.jpg?v=1738921512"},{"product_id":"heritage-kirman","title":"Heritage Kirman Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElevate your interior with the timeless elegance of the Heritage collection. Crafted from a durable blend of 75% polyester and 25% acrylic, this rug offers both softness and resilience, making it perfect for high-traffic areas in your home. The intricate, traditional design showcases exquisite detailing and rich patterns, adding a touch of sophistication to any room. Suitable for use with underfloor heating, this rug ensures comfort and warmth throughout your space, making it an ideal addition to contemporary and classic interiors alike.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMaterial\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e75% Polyester, 25% Acrylic\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDesign\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTraditional Persian-inspired motif with intricate floral patterns and symmetrical detailing\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColor Palette:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSoft, muted tones of grey, ivory, and subtle hints of burgundy and blue, blending seamlessly with various interior décors\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe pile height refers to the length of the carpet fibers measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 0.4 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cspan\u003e Living rooms, bedrooms, dining areas, and home offices – perfect for adding warmth, comfort, and elegance to any space\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a \u003ca title=\"Goochy Grip\" href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003eGoochy Grip\u003c\/a\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"1.50m X 0.80m","offer_id":55378005655931,"sku":"HER.KIR150X80","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"1.80m X 1.20m","offer_id":44103517110490,"sku":"HER.KIR180X120","price":400.0,"currency_code":"GBP","in_stock":true},{"title":"2.00m X 1.00m","offer_id":55378008080763,"sku":"HER.KIR200X100","price":300.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m X 1.60m","offer_id":44103517143258,"sku":"HER.KIR230X160","price":600.0,"currency_code":"GBP","in_stock":true},{"title":"2.90m X 2.00m","offer_id":44103517176026,"sku":"HER.KIR290X200","price":800.0,"currency_code":"GBP","in_stock":true},{"title":"3.40m X 2.40m","offer_id":44103517208794,"sku":"HER.KIR340X240","price":1150.0,"currency_code":"GBP","in_stock":false},{"title":"2.40m X 0.80m","offer_id":44103517241562,"sku":"HER.KIR240X80","price":350.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/Kirman_c7e1ed79-b989-4e3c-94f0-6af4399a9f2e.jpg?v=1738921480"},{"product_id":"heritage-sera-end","title":"Heritage Serrabend Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElevate your interior with the timeless elegance of the Heritage collection. Crafted from a durable blend of 75% polyester and 25% acrylic, this rug offers both softness and resilience, making it perfect for high-traffic areas in your home. The intricate, traditional design showcases exquisite detailing and rich patterns, adding a touch of sophistication to any room. Suitable for use with underfloor heating, this rug ensures comfort and warmth throughout your space, making it an ideal addition to contemporary and classic interiors alike.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMaterial\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e75% Polyester, 25% Acrylic\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDesign\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTraditional Persian-inspired motif with intricate floral patterns and symmetrical detailing\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColor Palette:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSoft, muted tones of grey, ivory, and subtle hints of burgundy and blue, blending seamlessly with various interior décors\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe pile height refers to the length of the carpet fibers measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 0.4 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cspan\u003e Living rooms, bedrooms, dining areas, and home offices – perfect for adding warmth, comfort, and elegance to any space\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a \u003ca title=\"Goochy Grip\" href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003eGoochy Grip\u003c\/a\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"1.50m X 0.80m","offer_id":55377988911483,"sku":"HER.SERA150X80","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"1.80m X 1.20m","offer_id":44103516881114,"sku":"HER.SERA180X120","price":400.0,"currency_code":"GBP","in_stock":true},{"title":"2.00m X 1.00M","offer_id":55377994645883,"sku":"HER.SERA200X100","price":300.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m X 1.60m","offer_id":44103516913882,"sku":"HER.SERA230X160","price":600.0,"currency_code":"GBP","in_stock":true},{"title":"2.90 X 2.00m","offer_id":44103516946650,"sku":"HER.SERA290X200","price":800.0,"currency_code":"GBP","in_stock":true},{"title":"3.40 X 2.40m","offer_id":44103516979418,"sku":"HER.SERA340X240","price":1150.0,"currency_code":"GBP","in_stock":true},{"title":"2.40 X 0.80m","offer_id":44103517012186,"sku":"HER.SERA240X80R","price":350.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/Serebend_64cbd029-a769-44f7-b7d2-e3cd108f8549.jpg?v=1738921448"},{"product_id":"heritage-shah-abbas","title":"Heritage Shah Abbas Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElevate your interior with the timeless elegance of the Heritage collection. Crafted from a durable blend of 75% polyester and 25% acrylic, this rug offers both softness and resilience, making it perfect for high-traffic areas in your home. The intricate, traditional design showcases exquisite detailing and rich patterns, adding a touch of sophistication to any room. Suitable for use with underfloor heating, this rug ensures comfort and warmth throughout your space, making it an ideal addition to contemporary and classic interiors alike.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMaterial\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e75% Polyester, 25% Acrylic\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDesign\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTraditional Persian-inspired motif with intricate floral patterns and symmetrical detailing\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColour Palette:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSoft, muted tones of grey, ivory, and subtle hints of burgundy and blue, blending seamlessly with various interior décors\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe pile height refers to the length of the carpet fibers measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 0.4 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cspan\u003e Living rooms, bedrooms, dining areas, and home offices – perfect for adding warmth, comfort, and elegance to any space\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a \u003ca title=\"Goochy Grip\" href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003eGoochy Grip\u003c\/a\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"1.50m X 0.80m","offer_id":55377985634683,"sku":"HER\u003eSHAH150X80","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"1.80m X 1.20m","offer_id":44103516717274,"sku":"HER.SHAH180X120","price":400.0,"currency_code":"GBP","in_stock":true},{"title":"2.00m X 1.00m","offer_id":55377986716027,"sku":"HER.SHAH200X100","price":300.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m X 1.60m","offer_id":44103516750042,"sku":"HER.SHAH230X160","price":600.0,"currency_code":"GBP","in_stock":false},{"title":"2.90m X 2.00m","offer_id":44103516782810,"sku":"HER.SHAH290X200","price":800.0,"currency_code":"GBP","in_stock":false},{"title":"3.40m X 2.40m","offer_id":44103516815578,"sku":"HER.SHAH340X240","price":1150.0,"currency_code":"GBP","in_stock":false},{"title":"2.40m X 0.80m","offer_id":44103516848346,"sku":"HER.SHAH240X80","price":350.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/ShahAbbas_88e6978d-e699-4a7f-b562-396611047aef.jpg?v=1738921421"},{"product_id":"heritage-tabriz","title":"Heritage Tabriz Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElevate your interior with the timeless elegance of the Heritage collection. Crafted from a durable blend of 75% polyester and 25% acrylic, this rug offers both softness and resilience, making it perfect for high-traffic areas in your home. The intricate, traditional design showcases exquisite detailing and rich patterns, adding a touch of sophistication to any room. Suitable for use with underfloor heating, this rug ensures comfort and warmth throughout your space, making it an ideal addition to contemporary and classic interiors alike.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMaterial\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e75% Polyester, 25% Acrylic\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDesign\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTraditional Persian-inspired motif with intricate floral patterns and symmetrical detailing\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColor Palette:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSoft, muted tones of grey, ivory, and subtle hints of burgundy and blue, blending seamlessly with various interior décors\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe pile height refers to the length of the carpet fibers measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 0.4 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cspan\u003e Living rooms, bedrooms, dining areas, and home offices – perfect for adding warmth, comfort, and elegance to any space\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a \u003ca title=\"Goochy Grip\" href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003eGoochy Grip\u003c\/a\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"1.50m X 0.80m","offer_id":55377981669755,"sku":"HER.TABRIZ150X80","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"1.80m X 1.20m","offer_id":44103516553434,"sku":"HER.TABRIZ180X120","price":400.0,"currency_code":"GBP","in_stock":true},{"title":"2.00m X 1.00m","offer_id":55377982423419,"sku":"","price":300.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m X 1.60m","offer_id":44103516586202,"sku":"HER.TABRIZ230X160","price":600.0,"currency_code":"GBP","in_stock":false},{"title":"2.90m X 2.00m","offer_id":44103516618970,"sku":"HER.TABRIZ290X200","price":800.0,"currency_code":"GBP","in_stock":false},{"title":"3.40m X 2.40m","offer_id":44103516651738,"sku":"HER.TABRIZ340X240","price":1150.0,"currency_code":"GBP","in_stock":false},{"title":"2.40m X 0.80m","offer_id":44103516684506,"sku":"HER.TABRIZ240X80","price":350.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/Tabriz_7e0d918b-9d72-4273-a467-cb0ab8b8c198.jpg?v=1738921301"},{"product_id":"red-afghan-elephant-foot","title":"Red Afghan Rug - Elephant Foot","description":"\u003cp\u003eRed Afghan Rugs - Bold Colour, Timeless Craftsmanship\u003c\/p\u003e\n\u003cp\u003eInfuse your space with warmth and tradition using our striking Red Afghan rugs, renowned for their deep, rich reds and classic tribal motifs. Hand-knotted by skilled artisans in Afghanistan, these rugs embody centuries of weaving heritage and cultural artistry.\u003c\/p\u003e\n\u003cp\u003eCrafted from hand-spun wool and dyed with natural vegetable pigments, Red Afghan rugs showcase iconic designs such as repeating gul patterns, geometric medallions, and stylised floral borders. The vivid red base is often contrasted with accents of black, ivory, and deep blues, creating a vibrant yet harmonious palette that enriches any room.\u003c\/p\u003e\n\u003cp\u003eThe dense pile and meticulous knotting result in a durable and soft rug, perfect for high-traffic areas or cozy living spaces. Whether anchoring a traditional lounge or adding a bold statement to a modern interior, these rugs offer timeless beauty and lasting quality.\u003c\/p\u003e\n\u003cp\u003eA Red Afghan rug is more than décor-it's a piece of living heritage, bringing warmth, depth, and cultural richness into your home.\u003c\/p\u003e","brand":"Oriental Rugs","offers":[{"title":"1.45 x 0.95","offer_id":42067853869274,"sku":"REDAFGHAN145X095","price":250.0,"currency_code":"GBP","in_stock":true},{"title":"1.85 x 1.25","offer_id":42067853902042,"sku":"REDAFGHAN185X125","price":450.0,"currency_code":"GBP","in_stock":true},{"title":"2.35 x 1.60","offer_id":42067853934810,"sku":"REDAFGHAN235X160","price":600.0,"currency_code":"GBP","in_stock":true},{"title":"2.95 x 1.95","offer_id":42067853967578,"sku":"REDAFGHAN295X195","price":850.0,"currency_code":"GBP","in_stock":false},{"title":"2.40 x 0.72","offer_id":42067854000346,"sku":"REDAFGHAN240X072","price":250.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/RedAfghan3.jpg?v=1744812339"},{"product_id":"indian-samples-isw2","title":"Indian Samples Rug - ISW2 - 2.30m x 1.60m","description":"\u003cp\u003eMajority of our samples are all one of a kind. To enable us to continue to bring you the very best ranges, we have to do a lot of sampling. Whilst these rugs haven’t made the final cut for our range offering, rest assured there is nothing wrong with them. Sometimes it is not a size we offer, colour is different or just something we’ve loved but hasn’t made the final cut.\u003c\/p\u003e\n\u003cp\u003eAll of these samples are at least half price of their recommended retail value. A vast majority are a lot more. You will be getting an incredible rug at a heavily reduced-price tag!\u003c\/p\u003e\n\u003cp\u003eAll samples are sold as seen.\u003c\/p\u003e\n\u003cp\u003eSize: approx. 2.30 X 1.60m\u003c\/p\u003e\n\u003cp\u003eCountry of Origin: India\u003c\/p\u003e","brand":"Sample","offers":[{"title":"Default Title","offer_id":42110093754586,"sku":"INDIANSAMPLESISW2","price":200.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/IMG_3322.png?v=1667986400"},{"product_id":"toros-ombre-terracotta","title":"Toros Distressed Ombre Terracotta Pink Rug","description":"\u003cdiv style=\"text-align: left;\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your living space with this stunning contemporary ombre rug, blending luxurious metallic hues that shift beautifully depending on the lighting. Watch as the colours transform from soft, muted tones in natural light to rich, vibrant shades under artificial lighting, adding depth and dynamic elegance to any room.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eExpertly crafted from a premium blend of viscose and shrink acrylic, this rug offers a soft, silky texture with a subtle sheen, perfect for modern interiors. Its versatile colour palette and textured finish create a timeless centrepiece that complements any décor style.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eIdeal for both cosy corners and spacious areas, this rug is compatible with underfloor heating, ensuring comfort and style throughout the seasons. Elevate your home with a sophisticated rug that brings everyday luxury to life.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWorth Knowing:\u003c\/strong\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change colour depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colours appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colors from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eTo learn more about this range and its colour-changing features, \u003ca rel=\"noopener\" href=\"https:\/\/www.goochluxuryrugs.com\/blogs\/news\/understanding-the-colour-variations-of-the-toros-rug-what-to-expect-before-you-buy\" target=\"_blank\"\u003eclick here\u003c\/a\u003e to read our blog filled with detailed information.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cb id=\"docs-internal-guid-edd9c294-7fff-f4e8-c5f7-fbcd062c48d2\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cb id=\"docs-internal-guid-edd9c294-7fff-f4e8-c5f7-fbcd062c48d2\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Turkish Rugs","offers":[{"title":"1.80m x 1.20m","offer_id":44103514128602,"sku":"TOROSOMBRETERRA180","price":550.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m x 1.60m","offer_id":44103514161370,"sku":"TOROSOMBRETERRA230","price":800.0,"currency_code":"GBP","in_stock":true},{"title":"2.90m x 2.00m","offer_id":44103514194138,"sku":"TOROSOMBRETERRA290","price":1150.0,"currency_code":"GBP","in_stock":false},{"title":"3.40m x 2.40m","offer_id":44103514226906,"sku":"TOROSOMBRETERRA340","price":1600.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/TorosMedallionTerracotta.jpg?v=1728904153"},{"product_id":"toros-ombre-navy","title":"Toros Distressed Ombre Ocean Rug","description":"\u003cdiv style=\"text-align: left;\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your living space with this stunning contemporary ombre rug, blending luxurious metallic hues that shift beautifully depending on the lighting. Watch as the colours transform from soft, muted tones in natural light to rich, vibrant shades under artificial lighting, adding depth and dynamic elegance to any room.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eExpertly crafted from a premium blend of viscose and shrink acrylic, this rug offers a soft, silky texture with a subtle sheen, perfect for modern interiors. Its versatile colour palette and textured finish create a timeless centrepiece that complements any décor style.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eIdeal for both cosy corners and spacious areas, this rug is compatible with underfloor heating, ensuring comfort and style throughout the seasons. Elevate your home with a sophisticated rug that brings everyday luxury to life.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWorth Knowing:\u003c\/strong\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change colour depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colours appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colours from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eTo learn more about this range and its colour-changing features, \u003ca href=\"https:\/\/www.goochluxuryrugs.com\/blogs\/news\/understanding-the-colour-variations-of-the-toros-rug-what-to-expect-before-you-buy\" rel=\"noopener\" target=\"_blank\"\u003eclick here\u003c\/a\u003e to read our blog filled with detailed information.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cb id=\"docs-internal-guid-edd9c294-7fff-f4e8-c5f7-fbcd062c48d2\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cb id=\"docs-internal-guid-edd9c294-7fff-f4e8-c5f7-fbcd062c48d2\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Turkish Rugs","offers":[{"title":"1.80m x 1.20m","offer_id":44103513997530,"sku":"TOROSOMBREOCEAN180","price":550.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m x 1.60m","offer_id":44103514030298,"sku":"TOROSOMBREOCEAN230","price":800.0,"currency_code":"GBP","in_stock":true},{"title":"2.90m x 2.00m","offer_id":44103514063066,"sku":"TOROSOMBREOCEAN290","price":1150.0,"currency_code":"GBP","in_stock":true},{"title":"3.40m x 2.40m","offer_id":44103514095834,"sku":"TOROSOMBREOCEAN340","price":1600.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/image_3edf7207-98a8-4c52-b2eb-be563f884fe4.jpg?v=1666009070"},{"product_id":"toros-ombre-gold-silver","title":"Toros Distressed Ombre Gold \/ Silver Rug","description":"\u003cdiv style=\"text-align: left;\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your living space with this stunning contemporary ombre rug, blending luxurious metallic hues that shift beautifully depending on the lighting. Watch as the colours transform from soft, muted tones in natural light to rich, vibrant shades under artificial lighting, adding depth and dynamic elegance to any room.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eExpertly crafted from a premium blend of viscose and shrink acrylic, this rug offers a soft, silky texture with a subtle sheen, perfect for modern interiors. Its versatile colour palette and textured finish create a timeless centrepiece that complements any décor style.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eIdeal for both cosy corners and spacious areas, this rug is compatible with underfloor heating, ensuring comfort and style throughout the seasons. Elevate your home with a sophisticated rug that brings everyday luxury to life.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWorth Knowing:\u003c\/strong\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change colour depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colors appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colours from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eTo learn more about this range and its colour-changing features, \u003ca href=\"https:\/\/www.goochluxuryrugs.com\/blogs\/news\/understanding-the-colour-variations-of-the-toros-rug-what-to-expect-before-you-buy\" rel=\"noopener\" target=\"_blank\"\u003eclick here\u003c\/a\u003e to read our blog filled with detailed information.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cb id=\"docs-internal-guid-edd9c294-7fff-f4e8-c5f7-fbcd062c48d2\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cb id=\"docs-internal-guid-edd9c294-7fff-f4e8-c5f7-fbcd062c48d2\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Turkish Rugs","offers":[{"title":"1.80m x 1.20m","offer_id":44103513833690,"sku":"TOROSOMBREGOLD180","price":550.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m x 1.60m","offer_id":44103513866458,"sku":"TOROSOMBREGOLD230","price":800.0,"currency_code":"GBP","in_stock":false},{"title":"2.90m x 2.00m","offer_id":44103513899226,"sku":"TOROSOMBREGOLD290","price":1150.0,"currency_code":"GBP","in_stock":false},{"title":"3.40m x 2.40m","offer_id":44103513931994,"sku":"TOROSOMBREGOLD340","price":1600.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/OmbreGoldSilver_a4ac46b5-d783-4018-8015-05c8880e4d3a.jpg?v=1738921697"},{"product_id":"toros-ombre-charcoal-silver","title":"Toros Distressed Ombre Charcoal \/ Silver Rug","description":"\u003cdiv style=\"text-align: left;\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your living space with this stunning contemporary ombre rug, blending luxurious metallic hues that shift beautifully depending on the lighting. Watch as the colours transform from soft, muted tones in natural light to rich, vibrant shades under artificial lighting, adding depth and dynamic elegance to any room.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eExpertly crafted from a premium blend of viscose and shrink acrylic, this rug offers a soft, silky texture with a subtle sheen, perfect for modern interiors. Its versatile colour palette and textured finish create a timeless centrepiece that complements any décor style.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eIdeal for both cosy corners and spacious areas, this rug is compatible with underfloor heating, ensuring comfort and style throughout the seasons. Elevate your home with a sophisticated rug that brings everyday luxury to life.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWorth Knowing:\u003c\/strong\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change colour depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colours appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colours from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eTo learn more about this range and its colour-changing features, \u003ca rel=\"noopener\" href=\"https:\/\/www.goochluxuryrugs.com\/blogs\/news\/understanding-the-colour-variations-of-the-toros-rug-what-to-expect-before-you-buy\" target=\"_blank\"\u003eclick here\u003c\/a\u003e to read our blog filled with detailed information.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cb id=\"docs-internal-guid-edd9c294-7fff-f4e8-c5f7-fbcd062c48d2\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cb id=\"docs-internal-guid-edd9c294-7fff-f4e8-c5f7-fbcd062c48d2\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Turkish Rugs","offers":[{"title":"1.80m x 1.20m","offer_id":44103513702618,"sku":"TOROSOMBRECHAR180","price":550.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m x 1.60m","offer_id":44103513735386,"sku":"TOROSOMBRECHAR230","price":800.0,"currency_code":"GBP","in_stock":true},{"title":"2.90m x 2.00m","offer_id":44103513768154,"sku":"TOROSOMBRECHAR290","price":1150.0,"currency_code":"GBP","in_stock":false},{"title":"3.40m x 2.40m","offer_id":44103513800922,"sku":"TOROSOMBRECHAR340","price":1600.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/TorosOmbreCharcoalSilver.jpg?v=1666009009"},{"product_id":"toros-distressed-ziegler-gold","title":"Toros Distressed Ziegler Gold Rug","description":"\u003cdiv style=\"text-align: left;\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElevate your space with our contemporary rugs, expertly crafted from a premium blend of viscose and shrink acrylic. This combination creates a silky-smooth texture with a subtle sheen that reflects light beautifully, resulting in captivating color changes depending on the lighting and angle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eDesigned with both style and practicality in mind, these rugs offer excellent durability, maintaining their shape and appearance even in high-traffic areas. The soft yet resilient fibers ensure long-lasting comfort underfoot, making them a perfect addition to any modern living space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFully compatible with underfloor heating, these rugs provide warmth and coziness throughout the year.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWorth Knowing:\u003c\/span\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change color depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colors appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colors from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only vacuum cleaner to maintain the rug’s texture and appearance.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid using rotating brushes, as they may damage the fibers.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eClean spills immediately by blotting with a clean, dry cloth—avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deeper maintenance.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdd a touch of contemporary elegance to your home with a rug that combines luxurious texture, lasting durability, and functional comfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli aria-level=\"1\" dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cb id=\"docs-internal-guid-87af12b6-7fff-af38-f433-76c9b08b59f8\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Oriental Rugs","offers":[{"title":"1.80m x 1.20m","offer_id":44103513571546,"sku":"TOROSDISTZEIG180","price":550.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m x 1.60m","offer_id":44103513604314,"sku":"TOROSDISTZEIG230","price":800.0,"currency_code":"GBP","in_stock":true},{"title":"2.90m x 2.00m","offer_id":44103513637082,"sku":"TOROSDISTZEIG290","price":1150.0,"currency_code":"GBP","in_stock":true},{"title":"3.40m x 2.40m","offer_id":44103513669850,"sku":"TOROSDISTZEIG340","price":1600.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/image_acf4df16-7ee9-44a1-814c-6d0aaf9d355c.jpg?v=1648665395"},{"product_id":"wholesale-package-1","title":"Wholesale Package 1","description":"\u003cp\u003e Material: Sari Silk\u003c\/p\u003e\n\u003cp\u003e Rug Construction: Hand Woven\u003c\/p\u003e\n\u003cp\u003e Country Of Origin: India\u003c\/p\u003e\n\u003cp\u003eCare instructions: Vacuum regularly, using the nozzle and suction only. Rotating brushes may damage the fibres and the lifespan of your rug. Blot any spills with a clean, dry cloth. Do not rub. We do not recommend to use any harsh detergents. Natural fibres may shed. This will reduce over time, and shouldn’t affect your rug’s lifespan or performance.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWe recommend using a Goochy Grip. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eQTY 15 - 150X090\u003c\/p\u003e\n\u003cp\u003eQTY 15 - 180X120\u003c\/p\u003e\n\u003cp\u003eQTY 15- 230X160\u003c\/p\u003e\n\u003cp\u003e5 variant colours.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eDelivery within 5 working days.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePlease note: This is a flat special price and no additional discounts can be applied.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Gooch Luxury Rugs","offers":[{"title":"Default Title","offer_id":43059305578714,"sku":null,"price":750.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/Sari_Silk_Orange_Mix_4a9e426f-e025-4106-9d92-3852b21fb407.jpg?v=1659688988"},{"product_id":"gooch-luxury-rugs-gift-card","title":"Gooch Luxury Rugs Gift E-Voucher","description":"\u003cp data-mce-fragment=\"1\"\u003eShopping for someone else but not sure what to give them? Give them the gift of choice with a Gooch Luxury Rugs gift E-voucher.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eE-vouchers are delivered by email and contain instructions to redeem them at checkout. Our E-vouchers have no additional processing fees and are redeemable for up to two years after purchase. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003ePlease be aware that these gift cards can only be used on our website and not with any of our stockists.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"color: #ff8000;\"\u003e\u003cstrong\u003eWorth Knowing: This is a digital E-voucher only and will be emailed to you. No physical card is posted.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003eGift E-vouchers are non-refundable.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"voucher","offers":[{"title":"£50.00","offer_id":43453913563354,"sku":null,"price":50.0,"currency_code":"GBP","in_stock":true},{"title":"£100.00","offer_id":43453913596122,"sku":null,"price":100.0,"currency_code":"GBP","in_stock":true},{"title":"£500.00","offer_id":43453913628890,"sku":null,"price":500.0,"currency_code":"GBP","in_stock":true},{"title":"£1,000.00","offer_id":43453913661658,"sku":null,"price":1000.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/GoochGiftCard.png?v=1667824110"},{"product_id":"toros-ombre-green","title":"Toros Distressed Ombre Green Rug","description":"\u003cdiv style=\"text-align: left;\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your living space with this stunning contemporary ombre rug, blending luxurious metallic hues that shift beautifully depending on the lighting. Watch as the colours transform from soft, muted tones in natural light to rich, vibrant shades under artificial lighting, adding depth and dynamic elegance to any room.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eExpertly crafted from a premium blend of viscose and shrink acrylic, this rug offers a soft, silky texture with a subtle sheen, perfect for modern interiors. Its versatile colour palette and textured finish create a timeless centrepiece that complements any décor style.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eIdeal for both cosy corners and spacious areas, this rug is compatible with underfloor heating, ensuring comfort and style throughout the seasons. Elevate your home with a sophisticated rug that brings everyday luxury to life.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWorth Knowing:\u003c\/strong\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change colour depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colours appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colours from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eTo learn more about this range and its colour-changing features, \u003ca rel=\"noopener\" href=\"https:\/\/www.goochluxuryrugs.com\/blogs\/news\/understanding-the-colour-variations-of-the-toros-rug-what-to-expect-before-you-buy\" target=\"_blank\"\u003eclick here\u003c\/a\u003e to read our blog filled with detailed information.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cb id=\"docs-internal-guid-edd9c294-7fff-f4e8-c5f7-fbcd062c48d2\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cb id=\"docs-internal-guid-edd9c294-7fff-f4e8-c5f7-fbcd062c48d2\"\u003e\u003c\/b\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Turkish Rugs","offers":[{"title":"1.80m x 1.20m","offer_id":44103507181786,"sku":"TOROSOMBREGREEN180","price":550.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m x 1.60m","offer_id":44103507214554,"sku":"TOROSOMBREGREEN230","price":800.0,"currency_code":"GBP","in_stock":true},{"title":"2.90m x 2.00m","offer_id":44103507247322,"sku":"TOROSOMBREGREEN290","price":1150.0,"currency_code":"GBP","in_stock":false},{"title":"3.40m x 2.40m","offer_id":44103507280090,"sku":"TOROSOMBREGREEN340","price":1600.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/OmbreGreen.png?v=1671198873"},{"product_id":"supreme-kazak-pc-49857-3-63-x-2-73","title":"Supreme Kazak Red Rug PC 49857 - 3.63m X 2.73m","description":"\u003cp\u003eSupreme Kazak Rugs - Elevated Tradition, Exceptional Quality\u003c\/p\u003e\n\u003cp\u003eExperience the pinnacle of craftsmanship with our Supreme Kazak rugs, a luxurious take on the classic Kazak style. These standout pieces are hand-knotted by master weavers in Afghanistan, using the finest hand-spun wool and enhanced finishing techniques to create a rug of exceptional clarity, colour, and refinement.\u003c\/p\u003e\n\u003cp\u003eDrawing from the rich heritage of Caucasian tribal patterns, Supreme Kazaks feature crisp geometric designs, bold medallions, and intricate borders, all rendered with greater precision and definition than standard Kazak rugs. The motifs-ranging from diamond emblems and hooked polygons to ancestral animal and star symbols-are deeply rooted in tradition yet feel timeless in any modern or classic interior.\u003c\/p\u003e\n\u003cp\u003eDyed using natural vegetable pigments, these rugs boast a more vivid and long-lasting colour palette, including deep reds, sapphire blues, golden ochres, and ivory tones. The result is a rug that doesn't just decorate a space-it commands attention.\u003c\/p\u003e\n\u003cp\u003eWith a tighter weave, higher knot count, and superior finishing, Supreme Kazak rugs offer unmatched durability and a rich, lustrous sheen. Perfect for elegant living rooms, grand entryways, or any space that deserves a statement piece with enduring beauty and cultural depth.\u003c\/p\u003e","brand":"Oriental Rugs","offers":[{"title":"Default Title","offer_id":43606541926618,"sku":"49857","price":3700.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/70453.63x2.7312_x9_1.png?v=1744812337"},{"product_id":"supreme-kazak-pc-49860-3-14-x-2-50","title":"Supreme Kazak Red Rug PC 49860 - 3.14m X 2.50m","description":"\u003cp\u003eSupreme Kazak Rugs - Elevated Tradition, Exceptional Quality\u003c\/p\u003e\n\u003cp\u003eExperience the pinnacle of craftsmanship with our Supreme Kazak rugs, a luxurious take on the classic Kazak style. These standout pieces are hand-knotted by master weavers in Afghanistan, using the finest hand-spun wool and enhanced finishing techniques to create a rug of exceptional clarity, colour, and refinement.\u003c\/p\u003e\n\u003cp\u003eDrawing from the rich heritage of Caucasian tribal patterns, Supreme Kazaks feature crisp geometric designs, bold medallions, and intricate borders, all rendered with greater precision and definition than standard Kazak rugs. The motifs-ranging from diamond emblems and hooked polygons to ancestral animal and star symbols-are deeply rooted in tradition yet feel timeless in any modern or classic interior.\u003c\/p\u003e\n\u003cp\u003eDyed using natural vegetable pigments, these rugs boast a more vivid and long-lasting colour palette, including deep reds, sapphire blues, golden ochres, and ivory tones. The result is a rug that doesn't just decorate a space-it commands attention.\u003c\/p\u003e\n\u003cp\u003eWith a tighter weave, higher knot count, and superior finishing, Supreme Kazak rugs offer unmatched durability and a rich, lustrous sheen. Perfect for elegant living rooms, grand entryways, or any space that deserves a statement piece with enduring beauty and cultural depth.\u003c\/p\u003e","brand":"Gooch Oriental","offers":[{"title":"Default Title","offer_id":43606542024922,"sku":"49860","price":2950.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/70463.14x2.5010_x8_1.png?v=1744812335"},{"product_id":"stripe-gabbeh-pc-49910-2-31-x-1-61","title":"Stripe Gabbeh Rug PC 49910 - 2.31m X 1.61m","description":"\u003cp\u003eStripe Gabbeh Rugs - Playful Simplicity, Hand-Knotted Craftsmanship\u003c\/p\u003e\n\u003cp\u003eAdd rhythm and warmth to your space with our Stripe Gabbeh rugs, a vibrant take on the traditional Gabbeh style. Expertly hand-knotted by skilled artisans in Afghanistan, these rugs reflect tribal heritage with a modern, minimalist edge, making them a beautiful addition to both contemporary and classic interiors.\u003c\/p\u003e\n\u003cp\u003eCrafted from 100% hand-spun wool and coloured using natural vegetable dyes, Stripe Gabbeh rugs are celebrated for their soft texture, thick pile, and exceptional durability. The characteristic striped designs range from subtle tonal variations to bold, contrasting bands, often improvised by the weaver, giving each rug its own unique charm.\u003c\/p\u003e\n\u003cp\u003eWith colour palettes inspired by nature-think earthy browns, burnt oranges, deep blues, and golden neutrals-these rugs bring grounded energy and a touch of personality to any room. Their plush pile provides both visual and tactile comfort, perfect for living rooms, bedrooms, or relaxed family spaces.\u003c\/p\u003e\n\u003cp\u003eStripe Gabbeh rugs combine authentic craftsmanship with contemporary style, offering a timeless piece full of texture, warmth, and artisanal soul.\u003c\/p\u003e","brand":"Gooch Oriental","offers":[{"title":"Default Title","offer_id":43606544154842,"sku":"49910","price":800.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/62122.31x1.61_1.png?v=1744812334"},{"product_id":"toros-mamluk-blue","title":"Toros Distressed Mamluk Blue Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your living space with the timeless charm of this viscose and shrink acrylic medallion rug. Designed with an intricate medallion pattern, this rug seamlessly blends classic elegance with modern sophistication. The soft, lustrous sheen of viscose adds a luxurious touch, while the shrink acrylic fibers provide durability and resilience, ensuring that this rug maintains its beauty for years to come.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOne of the most captivating features of this rug is its dynamic colour quality. Depending on the lighting, the soft greys and muted tones subtly shift, creating a mesmerizing effect that adds depth and dimension to any room. In natural daylight, the rug’s lighter hues shimmer with elegance, while in softer, ambient lighting, its deeper shades emerge, adding warmth and richness to your space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePerfect for both contemporary and traditional interiors, its subtle colour palette of soft greys and neutrals creates a serene and inviting atmosphere. Whether placed in a living room, bedroom, or dining area, this medallion rug serves as a statement piece that ties the room together effortlessly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003ePremium viscose and shrink acrylic blend for a soft and durable finish\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eDesign:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eTimeless medallion pattern with a distressed, vintage-inspired look\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eColour Palette:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eSoft greys and muted tones that shift beautifully with lighting\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003eThe pile height refers to the length of the carpet fibers measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 0.4 cm\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eTexture:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eSilky smooth with a subtle sheen, enhancing the rug’s intricate details\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eDurability:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eResistant to everyday wear, perfect for high-traffic areas\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e  \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eVacuum regularly; professional cleaning recommended for longevity\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eTransform your home with this sophisticated medallion rug, offering both style and comfort in every step.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWorth Knowing:\u003c\/span\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change colour depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colours appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colours from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eTo learn more about this range and its colour-changing features, \u003ca rel=\"noopener\" href=\"https:\/\/www.goochluxuryrugs.com\/blogs\/news\/understanding-the-colour-variations-of-the-toros-rug-what-to-expect-before-you-buy\" target=\"_blank\"\u003eclick here\u003c\/a\u003e to read our blog filled with detailed information.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"1.80m x 1.20m","offer_id":44103504724186,"sku":"TOROSMAMBLUE180","price":550.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m x 1.60m","offer_id":44103504756954,"sku":"TOROSMAMBLUE230","price":800.0,"currency_code":"GBP","in_stock":true},{"title":"2.90m x 2.00m","offer_id":44103504789722,"sku":"TOROSMAMBLUE290","price":1150.0,"currency_code":"GBP","in_stock":true},{"title":"3.40m x 2.40m","offer_id":44103504822490,"sku":"TOROSMAMBLUE340","price":1600.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/IMG_5829BlueMamlukMedallion.png?v=1678793769"},{"product_id":"toros-mamluk-silver","title":"Toros Distressed Mamluk Silver Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your living space with the timeless charm of this viscose and shrink acrylic medallion rug. Designed with an intricate medallion pattern, this rug seamlessly blends classic elegance with modern sophistication. The soft, lustrous sheen of viscose adds a luxurious touch, while the shrink acrylic fibers provide durability and resilience, ensuring that this rug maintains its beauty for years to come.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOne of the most captivating features of this rug is its dynamic colour quality. Depending on the lighting, the soft greys and muted tones subtly shift, creating a mesmerizing effect that adds depth and dimension to any room. In natural daylight, the rug’s lighter hues shimmer with elegance, while in softer, ambient lighting, its deeper shades emerge, adding warmth and richness to your space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePerfect for both contemporary and traditional interiors, its subtle colour palette of soft greys and neutrals creates a serene and inviting atmosphere. Whether placed in a living room, bedroom, or dining area, this medallion rug serves as a statement piece that ties the room together effortlessly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003ePremium viscose and shrink acrylic blend for a soft and durable finish\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eDesign:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eTimeless medallion pattern with a distressed, vintage-inspired look\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eColour Palette:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSoft greys and muted tones that shift beautifully with lighting\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003eThe pile height refers to the length of the carpet fibers measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 0.4 cm\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e\u003cstrong\u003eTexture:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSilky smooth with a subtle sheen, enhancing the rug’s intricate details\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eDurability:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eResistant to everyday wear, perfect for high-traffic areas\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e  \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eVacuum regularly; professional cleaning recommended for longevity\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eTransform your home with this sophisticated medallion rug, offering both style and comfort in every step.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWorth Knowing:\u003c\/span\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change colour depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colours appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colours from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eTo learn more about this range and its colour-changing features, \u003ca href=\"https:\/\/www.goochluxuryrugs.com\/blogs\/news\/understanding-the-colour-variations-of-the-toros-rug-what-to-expect-before-you-buy\" rel=\"noopener\" target=\"_blank\"\u003eclick here\u003c\/a\u003e to read our blog filled with detailed information.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"1.80m x 1.20m","offer_id":44103504593114,"sku":"TOROSMAMSILV180","price":550.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m x 1.60m","offer_id":44103504625882,"sku":"TOROSMAMSILV230","price":800.0,"currency_code":"GBP","in_stock":true},{"title":"2.90m x 2.00m","offer_id":44103504658650,"sku":"TOROSMAMSILV290","price":1150.0,"currency_code":"GBP","in_stock":false},{"title":"3.40m x 2.40m","offer_id":44103504691418,"sku":"TOROSMAMSILV340","price":1600.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/IMG_5833SilverMamlukMedallion.png?v=1678793830"},{"product_id":"toros-medallion-green-overdyed","title":"Toros Distressed Medallion Green Overdyed Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your living space with the timeless charm of this viscose and shrink acrylic medallion rug. Designed with an intricate medallion pattern, this rug seamlessly blends classic elegance with modern sophistication. The soft, lustrous sheen of viscose adds a luxurious touch, while the shrink acrylic fibers provide durability and resilience, ensuring that this rug maintains its beauty for years to come.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOne of the most captivating features of this rug is its dynamic colour quality. Depending on the lighting, the soft greys and muted tones subtly shift, creating a mesmerizing effect that adds depth and dimension to any room. In natural daylight, the rug’s lighter hues shimmer with elegance, while in softer, ambient lighting, its deeper shades emerge, adding warmth and richness to your space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePerfect for both contemporary and traditional interiors, its subtle colour palette of soft greys and neutrals creates a serene and inviting atmosphere. Whether placed in a living room, bedroom, or dining area, this medallion rug serves as a statement piece that ties the room together effortlessly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003ePremium viscose and shrink acrylic blend for a soft and durable finish\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eDesign:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eTimeless medallion pattern with a distressed, vintage-inspired look\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eColour Palette:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSoft greys and muted tones that shift beautifully with lighting\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003eThe pile height refers to the length of the carpet fibers measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 0.4 cm\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e\u003cstrong\u003eTexture:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSilky smooth with a subtle sheen, enhancing the rug’s intricate details\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eDurability:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eResistant to everyday wear, perfect for high-traffic areas\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e  \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eVacuum regularly; professional cleaning recommended for longevity\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eTransform your home with this sophisticated medallion rug, offering both style and comfort in every step.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWorth Knowing:\u003c\/span\u003e\u003cspan\u003e A rug made from viscose and shrink acrylic can appear to change colour depending on the direction of the pile and the lighting in the room. This effect, often referred to as pile shading or nap direction, occurs because the fibers reflect light differently when brushed in one direction versus another.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eViscose has a silk-like sheen, meaning it catches and reflects light, creating variations in tone. When the pile is brushed one way, the rug may appear lighter and shinier, while in the opposite direction, it can look darker and more muted. Shrink acrylic, which adds texture and contrast, further enhances these variations by creating depth in the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdditionally, the way natural or artificial light hits the rug throughout the day can impact its appearance. Direct sunlight can make colours appear brighter, while softer indoor lighting may bring out warmer or cooler undertones. For this reason, your rug will appear different colours from different angles, adding to its unique and dynamic look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eTo learn more about this range and its colour-changing features, \u003ca href=\"https:\/\/www.goochluxuryrugs.com\/blogs\/news\/understanding-the-colour-variations-of-the-toros-rug-what-to-expect-before-you-buy\" rel=\"noopener\" target=\"_blank\"\u003eclick here\u003c\/a\u003e to read our blog filled with detailed information.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e","brand":"Turkish Rugs","offers":[{"title":"1.80m x 1.20m","offer_id":44103504429274,"sku":"TOROSOMBREGREEN340","price":550.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m x 1.60m","offer_id":44103504462042,"sku":"TOROSOVERGREEN230","price":800.0,"currency_code":"GBP","in_stock":false},{"title":"2.90m x 2.00m","offer_id":44103504494810,"sku":"TOROSOVERGREEN290","price":1150.0,"currency_code":"GBP","in_stock":false},{"title":"3.40m x 2.40m","offer_id":44103504527578,"sku":"TOROSOVERGREEN340","price":1600.0,"currency_code":"GBP","in_stock":false},{"title":"2.40m x 0.80m","offer_id":44103504560346,"sku":"TOROSOVERGREEN240R","price":450.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/products\/DistressedMedallionGreen.png?v=1754985592"},{"product_id":"mamluk-pc-50251-3-14-x-2-49","title":"Mamluk Green Rug PC 50251 - 3.14m X 2.49m","description":"\u003cp\u003e\u003cbr\u003eMamluk Rugs - Regal Geometry, Historic Grandeur\u003c\/p\u003e\n\u003cp\u003eStep into a world of opulence and history with our exquisite Mamluk rugs, renowned for their complex geometric designs, vibrant jewel tones, and imperial elegance. Originally woven in 15th-century Cairo for the Mamluk Sultanate, today's Mamluk rugs are masterfully hand-knotted in Afghanistan, preserving the splendour of their ancient origins.\u003c\/p\u003e\n\u003cp\u003eWoven from finely spun wool and dyed with natural, vegetable-based pigments, Mamluk rugs are distinguished by their elaborate central medallions, multi-layered starbursts, and symmetrical architectural motifs. The intricate patterning is executed with mathematical precision, often featuring detailed borders and repeated shapes that create a sense of movement and harmony.\u003c\/p\u003e\n\u003cp\u003eTheir rich colour palette-featuring deep reds, emerald greens, sapphire blues, and golden ochres-makes them a bold yet refined choice for formal living spaces, dining areas, or grand entrances. The high knot density and fine detailing speak to their superior craftsmanship and lasting quality.\u003c\/p\u003e\n\u003cp\u003eA Mamluk rug is more than a decorative piece-it's a statement of historic artistry and timeless luxury, perfect for interiors that blend classical influence with modern sophistication.\u003c\/p\u003e","brand":"Gooch Oriental","offers":[{"title":"Default Title","offer_id":43838313726170,"sku":"50251","price":3150.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/513-314x24910_4x8_2.png?v=1744812326"},{"product_id":"royal-bengal","title":"Royal Bengal Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your home with the timeless elegance of our 100% Wool Rug. Expertly crafted from premium quality wool, this rug offers exceptional softness and warmth underfoot. Its dense, thick pile not only adds a plush touch to your living space but also ensures durability and long-lasting comfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eDesigned with versatility in mind, this rug is perfectly suited for use with underfloor heating systems, providing efficient heat conduction while maintaining its luxurious texture. Whether placed in your living room, bedroom, or any area in need of cozy refinement, this wool rug adds a natural, sophisticated charm to any decor style.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMaterial\u003c\/strong\u003e: \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e100% high-quality wool for a soft, durable, and eco-friendly finish\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eDesign\u003c\/strong\u003e:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eClassic and contemporary patterns with intricate detailing for a timeless aesthetic\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eColor Palette: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eNeutral tones and earthy hues that blend seamlessly with any interior design\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThe pile height refers to the length of the carpet fibers measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 2.0 cm\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eIdeal For: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eLiving rooms, bedrooms, dining areas, and spaces with underfloor heating, offering year-round comfort and style\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eThick, plush pile offering ultimate comfort underfoot\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eCompatible with underfloor heating for efficient warmth\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eNaturally hypoallergenic and resistant to dust mites\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eTimeless design that complements any decor style\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eBring warmth, comfort, and style into your home with this premium wool rug – where natural beauty meets everyday functionality.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e","brand":"Luxury Rugs","offers":[{"title":"1.20m X 0.60m","offer_id":44111416557786,"sku":"","price":100.0,"currency_code":"GBP","in_stock":true},{"title":"1.50m X 0.90m","offer_id":44111416590554,"sku":"","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"1.80m X 1.20m","offer_id":44111416623322,"sku":"","price":300.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m X 1.60m","offer_id":44111416656090,"sku":"","price":500.0,"currency_code":"GBP","in_stock":true},{"title":"3.00m X 2.00m","offer_id":44111416688858,"sku":"","price":800.0,"currency_code":"GBP","in_stock":true},{"title":"3.50m X 2.50m","offer_id":44111416721626,"sku":"","price":1250.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/RoyalBengal_Large_6e45f950-b073-404c-ac76-1a532f6fcd13.jpg?v=1737546544"},{"product_id":"royal-delhi","title":"Royal Delhi Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your home with the timeless elegance of our 100% Wool Rug. Expertly crafted from premium quality wool, this rug offers exceptional softness and warmth underfoot. Its dense, thick pile not only adds a plush touch to your living space but also ensures durability and long-lasting comfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eDesigned with versatility in mind, this rug is perfectly suited for use with underfloor heating systems, providing efficient heat conduction while maintaining its luxurious texture. Whether placed in your living room, bedroom, or any area in need of cozy refinement, this wool rug adds a natural, sophisticated charm to any decor style.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMaterial\u003c\/strong\u003e: \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e100% high-quality wool for a soft, durable, and eco-friendly finish\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eDesign\u003c\/strong\u003e:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eClassic and contemporary patterns with intricate detailing for a timeless aesthetic\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eColor Palette: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eNeutral tones and earthy hues that blend seamlessly with any interior design\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThe pile height refers to the length of the carpet fibers measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 2.0 cm\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eIdeal For: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eLiving rooms, bedrooms, dining areas, and spaces with underfloor heating, offering year-round comfort and style\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eThick, plush pile offering ultimate comfort underfoot\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eCompatible with underfloor heating for efficient warmth\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eNaturally hypoallergenic and resistant to dust mites\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eTimeless design that complements any decor style\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eBring warmth, comfort, and style into your home with this premium wool rug – where natural beauty meets everyday functionality.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e","brand":"Luxury Rugs","offers":[{"title":"1.20m X 0.60m","offer_id":44111417147610,"sku":"","price":100.0,"currency_code":"GBP","in_stock":true},{"title":"1.50m X 0.90m","offer_id":44111417180378,"sku":"","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"1.80m X 1.20m","offer_id":44111417213146,"sku":"","price":300.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m X 1.60m","offer_id":44111417245914,"sku":"","price":500.0,"currency_code":"GBP","in_stock":true},{"title":"3.00m X 2.00m","offer_id":44111417278682,"sku":"","price":800.0,"currency_code":"GBP","in_stock":true},{"title":"3.50m X 2.50m","offer_id":44111417311450,"sku":"","price":1250.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/RoyalDelhi.jpg?v=1737546589"},{"product_id":"spice-chilli","title":"Spice Chilli Stripe Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdd a vibrant splash of colour to your home with the Spice range. Handwoven from 100% premium wool, this rug offers a luxurious, soft texture while ensuring long-lasting durability. The timeless striped design features a bold and playful colour palette of deep reds, mustard yellows, earthy greens, rich blues, and subtle neutrals, making it a versatile addition to any décor style, from contemporary to eclectic.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePerfectly suited for living rooms, bedrooms, dining areas, or home offices, this rug not only enhances the aesthetic appeal of your space but also provides warmth and comfort. Additionally, it is fully compatible with underfloor heating, making it an excellent choice for modern homes seeking both style and practicality.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eMaterial\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e100% wool - soft, durable, and naturally resilient\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eDesign\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eClassic and contemporary, multicolored stripes for a striking yet timeless look\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eColour Palette\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eFrom soft neutrals to bold, vibrant hues, our rugs are designed to complement any decor and suit every taste. Whether you’re aiming for a minimalist look, a modern aesthetic, or a cozy, traditional feel, you’ll find the perfect shade to enhance your space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe pile height refers to the length of the carpet fibres measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 1.2 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eLiving rooms, bedrooms, dining areas, and spaces with underfloor heating, offering year-round comfort and style\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElevate your interiors with the Spice Range – where comfort meets exciting design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eKey Features:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003ePlush pile offering ultimate comfort underfoot\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eCompatible with underfloor heating for efficient warmth\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eNaturally hypoallergenic and resistant to dust mites\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eTimeless design that complements any decor style.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your home with the timeless elegance and everyday comfort of the Savannah Ivory Wool Rug – where superior craftsmanship meets understated design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e","brand":"Luxury Rugs","offers":[{"title":"1.50m X 0.90m","offer_id":44111415836890,"sku":"","price":150.0,"currency_code":"GBP","in_stock":true},{"title":"1.80m X 1.20m","offer_id":44111415869658,"sku":"","price":250.0,"currency_code":"GBP","in_stock":false},{"title":"2.30m X 1.60m","offer_id":44111415902426,"sku":"","price":400.0,"currency_code":"GBP","in_stock":false},{"title":"3.00m X 2.00m","offer_id":44111415935194,"sku":"","price":600.0,"currency_code":"GBP","in_stock":false},{"title":"2.40m X 0.70m","offer_id":44111415967962,"sku":"","price":200.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/SpicedChilli.jpg?v=1737546209"},{"product_id":"spice-nutmeg","title":"Spice Nutmeg Stripe Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdd a vibrant splash of colour to your home with the Spice range. Handwoven from 100% premium wool, this rug offers a luxurious, soft texture while ensuring long-lasting durability. The timeless striped design features a bold and playful colour palette of deep reds, mustard yellows, earthy greens, rich blues, and subtle neutrals, making it a versatile addition to any décor style, from contemporary to eclectic.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePerfectly suited for living rooms, bedrooms, dining areas, or home offices, this rug not only enhances the aesthetic appeal of your space but also provides warmth and comfort. Additionally, it is fully compatible with underfloor heating, making it an excellent choice for modern homes seeking both style and practicality.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eMaterial\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e100% wool - soft, durable, and naturally resilient\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eDesign\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eClassic and contemporary, multicolored stripes for a striking yet timeless look\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eColour Palette\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eFrom soft neutrals to bold, vibrant hues, our rugs are designed to complement any decor and suit every taste. Whether you’re aiming for a minimalist look, a modern aesthetic, or a cozy, traditional feel, you’ll find the perfect shade to enhance your space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe pile height refers to the length of the carpet fibres measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 1.2 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eLiving rooms, bedrooms, dining areas, and spaces with underfloor heating, offering year-round comfort and style\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElevate your interiors with the Spice Range – where comfort meets exciting design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eKey Features:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003ePlush pile offering ultimate comfort underfoot\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eCompatible with underfloor heating for efficient warmth\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eNaturally hypoallergenic and resistant to dust mites\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eTimeless design that complements any decor style.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your home with the timeless elegance and everyday comfort of the Savannah Ivory Wool Rug – where superior craftsmanship meets understated design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e","brand":"Luxury Rugs","offers":[{"title":"1.50m X 0.90m","offer_id":44111418294490,"sku":"","price":150.0,"currency_code":"GBP","in_stock":true},{"title":"1.80m X 1.20m","offer_id":44111418327258,"sku":"","price":250.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m X 1.60m","offer_id":44111418360026,"sku":"","price":400.0,"currency_code":"GBP","in_stock":true},{"title":"3.00m X 2.00m","offer_id":44111418392794,"sku":"","price":600.0,"currency_code":"GBP","in_stock":true},{"title":"2.40m X 0.70m","offer_id":44111418425562,"sku":"","price":200.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/SpicedNutmeg_daa56dfe-eac3-474a-890c-61f4f5f993b2.jpg?v=1737546132"},{"product_id":"spice-paprika","title":"Spice Paprika Stripe Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdd a vibrant splash of colour to your home with the Spice range. Handwoven from 100% premium wool, this rug offers a luxurious, soft texture while ensuring long-lasting durability. The timeless striped design features a bold and playful colour palette of deep reds, mustard yellows, earthy greens, rich blues, and subtle neutrals, making it a versatile addition to any décor style, from contemporary to eclectic.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePerfectly suited for living rooms, bedrooms, dining areas, or home offices, this rug not only enhances the aesthetic appeal of your space but also provides warmth and comfort. Additionally, it is fully compatible with underfloor heating, making it an excellent choice for modern homes seeking both style and practicality.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eMaterial\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e100% wool - soft, durable, and naturally resilient\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eDesign\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eClassic and contemporary, multicolored stripes for a striking yet timeless look\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eColour Palette\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eFrom soft neutrals to bold, vibrant hues, our rugs are designed to complement any decor and suit every taste. Whether you’re aiming for a minimalist look, a modern aesthetic, or a cozy, traditional feel, you’ll find the perfect shade to enhance your space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe pile height refers to the length of the carpet fibres measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 1.2 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eLiving rooms, bedrooms, dining areas, and spaces with underfloor heating, offering year-round comfort and style\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElevate your interiors with the Spice Range – where comfort meets exciting design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eKey Features:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003ePlush pile offering ultimate comfort underfoot\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eCompatible with underfloor heating for efficient warmth\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eNaturally hypoallergenic and resistant to dust mites\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eTimeless design that complements any decor style.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your home with the timeless elegance and everyday comfort of the Savannah Ivory Wool Rug – where superior craftsmanship meets understated design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e","brand":"Luxury Rugs","offers":[{"title":"1.50m X 0.90m","offer_id":44111419441370,"sku":"","price":150.0,"currency_code":"GBP","in_stock":true},{"title":"1.80m X 1.20m","offer_id":44111419474138,"sku":"","price":250.0,"currency_code":"GBP","in_stock":false},{"title":"2.30m X 1.60m","offer_id":44111419506906,"sku":"","price":400.0,"currency_code":"GBP","in_stock":false},{"title":"3.00m X 2.00m","offer_id":44111419539674,"sku":"","price":600.0,"currency_code":"GBP","in_stock":false},{"title":"2.40m X 0.70m","offer_id":44111419572442,"sku":"","price":200.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/SpicedPaprika.jpg?v=1737546084"},{"product_id":"spice-pepper","title":"Spice Pepper Stripe Rug","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdd a vibrant splash of colour to your home with the Spice range. Handwoven from 100% premium wool, this rug offers a luxurious, soft texture while ensuring long-lasting durability. The timeless striped design features a bold and playful colour palette of deep reds, mustard yellows, earthy greens, rich blues, and subtle neutrals, making it a versatile addition to any décor style, from contemporary to eclectic.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePerfectly suited for living rooms, bedrooms, dining areas, or home offices, this rug not only enhances the aesthetic appeal of your space but also provides warmth and comfort. Additionally, it is fully compatible with underfloor heating, making it an excellent choice for modern homes seeking both style and practicality.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eMaterial\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e100% wool - soft, durable, and naturally resilient\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eDesign\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eClassic and contemporary, multicolored stripes for a striking yet timeless look\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eColour Palette\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eFrom soft neutrals to bold, vibrant hues, our rugs are designed to complement any decor and suit every taste. Whether you’re aiming for a minimalist look, a modern aesthetic, or a cozy, traditional feel, you’ll find the perfect shade to enhance your space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003ePile Height:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe pile height refers to the length of the carpet fibres measured from the backing to the tip, determining the texture, softness, and overall feel underfoot. The pile height of this rug collection is approximately 1.2 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eLiving rooms, bedrooms, dining areas, and spaces with underfloor heating, offering year-round comfort and style\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElevate your interiors with the Spice Range – where comfort meets exciting design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eKey Features:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003ePlush pile offering ultimate comfort underfoot\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eCompatible with underfloor heating for efficient warmth\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eNaturally hypoallergenic and resistant to dust mites\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eTimeless design that complements any decor style.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnhance your home with the timeless elegance and everyday comfort of the Savannah Ivory Wool Rug – where superior craftsmanship meets understated design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCare Instructions:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRegularly vacuum with a suction-only setting to maintain appearance and remove dust.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eBlot spills immediately with a clean, dry cloth – avoid rubbing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eProfessional cleaning recommended for deep cleaning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eAvoid exposure to direct sunlight for prolonged periods to prevent fading.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eRotate periodically to ensure even wear.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eWe recommend using a\u003c\/span\u003e\u003ca href=\"https:\/\/www.goochluxuryrugs.com\/products\/goochy-grip\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eGoochy Grip\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. This will help to prevent your rug from moving underfoot and protects against colour transfer to the floor.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eColours in rugs can appear differently depending on the screen you are viewing them on. Variations in display technology, brightness, contrast, and colour calibration can make a rug’s hues look more vibrant, muted, warmer, or cooler than they actually are. Additionally, different devices—such as smartphones, tablets, and computer monitors—may show slight variations in tone and depth. To get the most accurate representation of a rug’s colour, we recommend viewing it in natural lighting when possible and referring to detailed product descriptions for guidance.\u003c\/span\u003e\u003c\/p\u003e","brand":"Luxury Rugs","offers":[{"title":"1.50m X 0.90m","offer_id":44111420129498,"sku":"","price":150.0,"currency_code":"GBP","in_stock":true},{"title":"1.80m X 1.20m","offer_id":44111420162266,"sku":"","price":250.0,"currency_code":"GBP","in_stock":true},{"title":"2.30m X 1.60m","offer_id":44111420195034,"sku":"","price":400.0,"currency_code":"GBP","in_stock":true},{"title":"3.00m X 2.00m","offer_id":44111420227802,"sku":"","price":600.0,"currency_code":"GBP","in_stock":true},{"title":"2.40m X 0.70m","offer_id":44111420260570,"sku":"","price":200.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/SpicedPepper.jpg?v=1737546062"},{"product_id":"pictorial-pc-51392-2-96-x-2-09","title":"Pictorial Natural Rug PC 51392  - 2.96m X 2.09m","description":"\u003cp\u003e\u003cbr\u003ePictorial Rugs - Storytelling Artistry, Captivating Detail\u003c\/p\u003e\n\u003cp\u003eTransform your space with the unique charm of our Pictorial rugs, where every knot tells a story through vivid, hand-crafted imagery. These exceptional rugs are expertly hand-knotted by skilled artisans, blending traditional weaving techniques with creative expression to produce one-of-a-kind floor art.\u003c\/p\u003e\n\u003cp\u003eMade from 100% hand-spun wool and dyed with natural vegetable pigments, Pictorial rugs feature detailed scenes, symbolic motifs, or narrative designs-from pastoral landscapes and wildlife to geometric patterns imbued with cultural meaning. The intricate pictorial elements are woven with precision, resulting in rugs that function as both décor and storytelling canvases.\u003c\/p\u003e\n\u003cp\u003eThe colour palettes vary widely, often incorporating rich earth tones, vibrant blues, reds, and soft neutrals, allowing these rugs to harmonise beautifully with a variety of interior styles. Their plush pile offers warmth and comfort, making them perfect focal points for living rooms, libraries, or creative spaces.\u003c\/p\u003e\n\u003cp\u003ePictorial rugs are not just floor coverings-they are woven narratives, blending artistry, heritage, and craftsmanship to bring personality and depth to your home.\u003c\/p\u003e","brand":"Gooch Oriental","offers":[{"title":"Default Title","offer_id":44056436539610,"sku":"51392","price":2350.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0021\/4935\/1469\/files\/8722.96x2.09_1.png?v=1698230709"}],"url":"https:\/\/www.goochluxuryrugs.com\/collections\/new.oembed?page=5","provider":"Gooch Luxury Rugs","version":"1.0","type":"link"}